Zimmerli of Switzerland
Zimmerli of Switzerland is the world leader in luxury underwear for women and men. This luxury underwear uses only the finest natural fibers - cotton, wool, silk, cashmere and alpaca - and this is what the quality-conscious customer who is used to high standards really appreciates.
Zimmerli of Switzerland is a 130-year-old company. It is their handling of the fibers which sets them apart from any other underwear manufacturer in the world. As an example, they mercerize its fine extra-long staple cotton TWICE. Where all others producers use single yarns, Zimmerli of Switzerland uses delicate long rod twisted yarn. The company's extremely fine single jersey, produced on circular knitting machines, has yet to find its equal as far as comfort is concerned. Even the suppliers the company selects are "Zimmerli-like" - the cotton materials used are processed exclusively in Swiss spinning mills and textile finishing plants.
All of Zimmerli underwear is produced in Coldrerio, Switzerland. The company was founded by a needlework teacher from Aarburg, Switzerland named Pauline Zimmerli-Bauerlin, who attached great importance to careful finishing and the highest quality in her first styles. She was the first person to import a knitting machine into Switzerland, thereby laying the foundations for an entire industry.
Zimmerli of Switzerland underwear includes t-shirts, camisoles, thongs, briefs and boy-shorts. The Zimmerli Collections include Cotton De Luxe, of 100% mercerized cotton, Maude Prive 100% fine cotton, and Pureness, of modal/elastane, a newer, luxuriously soft fabric.
Zimmerli of Switzerland has a very elite following among movie stars and VIP's. The following is a small list of celebrities who wear it: Jennifer Aniston, Halle Berry, Hilary Swank, Jessica Alba, Nicole Kidman, Elizabeth Hurley and Uma Thurman.
Zimmerli of Switzerland has typically been found only in exclusive luxury retail stores like Barney's of New York. By limiting the business to an exclusive retail trade, it had remained what it always was: a luxury niche player that unwaveringly upholds and perfects its standards regarding top quality and finishing. Now that Zimmerli is owned by a venture capital group, more quality-conscious consumers will get to enjoy its excellence.