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Welcome to HerRoom, the world’s premier online lingerie authority.

I’m Tomima, HerRoom Founder and CEO. Since 1998, I’ve been taking the hassle out of lingerie shopping and providing great resources to help you find your best fit. Be sure to sign up for all my tips and deals, delivered right to your inbox!

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  • Spend $100 or more at HerRoom and receive a free lingerie bag. One per customer, while supplies last. Upon returns, $6 will be deducted from your refund if you choose to keep the lingerie bag.
  • Undie Awards 10% off discount code may be applied to your next purchase after you vote. Some brand exclusions apply. Offer can not be combined with other sales or promotions. Eligible to USA customers only.
  • Up to 40% off Luxury Brands applies to select styles & colors. Prices as marked.
  • Purchase $100 or more in Chantelle and get a fress cosmetic bag. One per customer, while supplies last.
  • 30% off Essentials applies to select styles & colors, excludes clearance. Price as marked
  • Always free standard USA shipping on orders over $70.
  • Discount applies at checkout. Exclusions may apply.
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