Smart and Sexy

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Why Buy Smart and Sexy Lingerie?  
Like the name says, you'll feel smart for buying such affordable lingerie and swimwear, and sexy for looking stylish and seductive. This private label company, which creates hundreds of styles and millions of garments a year, knows what women want and makes sexy lacy bras, thongs and more that make every day feel like a special occasion at budget-friendly prices.

Items 1-24 of 46

  1. Signature Lace Underwire Push Up BraSignature Lace Underwire Push Up Bra
    Smart and Sexy 85046
    Signature Lace Underwire Push Up Bra
    Rating:
    80%
    23 Reviews
    $20.00 $13.00
  2. Side Tie Swim Skirt BottomSide Tie Swim Skirt Bottom
    Smart and Sexy sa071
    Side Tie Swim Skirt Bottom
    Rating:
    100%
    4 Reviews
    $25.00 $16.25
  3. Swim Secret The Getaway Halter Bikini Swim TopSwim Secret The Getaway Halter Bikini Swim Top
    Smart and Sexy sa1001
    Swim Secret The Getaway Halter Bikini Swim Top
    Rating:
    97%
    12 Reviews
    $35.00 $22.75
  4. Swim Secret The Heavenly Convertible Swim TopSwim Secret The Heavenly Convertible Swim Top
    Smart and Sexy sa1002
    Swim Secret The Heavenly Convertible Swim Top
    Rating:
    85%
    4 Reviews
    $35.00 $22.75
  5. Swim Secret The Flirt Bandeau Bikini Swim TopSwim Secret The Flirt Bandeau Bikini Swim Top
    Smart and Sexy sa1003
    Swim Secret The Flirt Bandeau Bikini Swim Top
    Rating:
    50%
    2 Reviews
    $35.00 $22.75
  6. Swim Secret The Fabulous Bikini Swim TopSwim Secret The Fabulous Bikini Swim Top
    Smart and Sexy sa1004
    Swim Secret The Fabulous Bikini Swim Top
    Rating:
    80%
    1 Review
    $35.00 $22.75
  7. Swim Secret The Hottie Halter Bikini Swim TopSwim Secret The Hottie Halter Bikini Swim Top
    Smart and Sexy sa1005
    Swim Secret The Hottie Halter Bikini Swim Top
    Rating:
    80%
    3 Reviews
    $35.00 $22.75
  8. Swim Secret The Knockout Bikini Swim BottomSwim Secret The Knockout Bikini Swim Bottom
    Smart and Sexy sa1006
    Swim Secret The Knockout Bikini Swim Bottom
    Rating:
    94%
    7 Reviews
    $20.00 $13.00
  9. Swim Secret The Itsy Bikini Swim BottomSwim Secret The Itsy Bikini Swim Bottom
    Smart and Sexy sa1007
    Swim Secret The Itsy Bikini Swim Bottom
    Rating:
    100%
    2 Reviews
    $20.00 $13.00
  10. Swim Secret The Ruffle Cheeky Bikini Swim BottomSwim Secret The Ruffle Cheeky Bikini Swim Bottom
    Smart and Sexy sa1008
    Swim Secret The Ruffle Cheeky Bikini Swim Bottom
    Rating:
    93%
    6 Reviews
    $20.00 $13.00
  11. Lightly Lined Convertible Tankini Swim TopLightly Lined Convertible Tankini Swim Top
    Smart and Sexy sa1019
    Lightly Lined Convertible Tankini Swim Top
    $30.00 $19.50
  12. Lightly Lined Tankini Swim TopLightly Lined Tankini Swim Top
    Smart and Sexy sa1021
    Lightly Lined Tankini Swim Top
    Rating:
    100%
    2 Reviews
    $39.00 $25.35
  13. Lace Unlined Underwire Longline BraLace Unlined Underwire Longline Bra
    Smart and Sexy sa1068
    Lace Unlined Underwire Longline Bra
    Rating:
    40%
    1 Review
    $21.00 $13.65
  14. Perfect Light Lined Convertible T-Shirt BraPerfect Light Lined Convertible T-Shirt Bra
    Smart and Sexy sa1136a
    Perfect Light Lined Convertible T-Shirt Bra
    Rating:
    80%
    2 Reviews
    $27.00 $17.55
  15. Perfect Push Up BraPerfect Push Up Bra
    Smart and Sexy sa1170a
    Perfect Push Up Bra
    Rating:
    60%
    5 Reviews
    $27.00 $17.55
  16. Cut-Out Racerback Bikini Swim TopCut-Out Racerback Bikini Swim Top
    Smart and Sexy sa1267
    Cut-Out Racerback Bikini Swim Top
    Rating:
    100%
    3 Reviews
    $29.00 $18.85
  17. One Piece Swimsuit with BeltOne Piece Swimsuit with Belt
    Smart and Sexy sa1276
    One Piece Swimsuit with Belt
    Rating:
    80%
    2 Reviews
    $43.00 $27.95
  18. Zip Front One Piece SwimsuitZip Front One Piece Swimsuit
    Smart and Sexy sa1276z
    Zip Front One Piece Swimsuit
    Rating:
    100%
    1 Review
    $43.00 $27.95
  19. No Show Thong - 2 PackNo Show Thong - 2 Pack
    Smart and Sexy sa1367
    No Show Thong - 2 Pack
    $16.00 $10.40
  20. Multiway Strapless Underwire BraMultiway Strapless Underwire Bra
    Smart and Sexy sa1373
    Multiway Strapless Underwire Bra
    $32.00 $20.80
  21. Lace Trim Thong Panty - 2 PackLace Trim Thong Panty - 2 Pack
    Smart and Sexy sa1376
    Lace Trim Thong Panty - 2 Pack
    $20.00 $13.00
  22. Micro High Waist Bikini Panty - 2 PackMicro High Waist Bikini Panty - 2 Pack
    Smart and Sexy sa1380
    Micro High Waist Bikini Panty - 2 Pack
    Rating:
    88%
    5 Reviews
    $28.00 $18.20
  23. Sheer Mesh Demi Underwire BraSheer Mesh Demi Underwire Bra
    Smart and Sexy sa1388
    Sheer Mesh Demi Underwire Bra
    Rating:
    87%
    14 Reviews
    $25.00 $16.25
  24. Mesh Plunge BraMesh Plunge Bra
    Smart and Sexy sa1389
    Mesh Plunge Bra
    Rating:
    100%
    2 Reviews
    $29.00 $18.85
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Smart and Sexy is a private label lingerie brand owned by Ariela & Associates, founded by CEO and president, Ariela Balk. This global company produces over 60 million garments a year, including intimate apparel, sleepwear and swimwear. Smart and Sexy lingerie offers fashion-conscious women a fabulous fit, sexy styling, quality, comfort and great value.

Smart and Sexy's lingerie includes gorgeous lace bras with unlined multipart cups, push-up bras for maximum cleavage and matching lavish lace boyleg (boyshort) panties in sexy black and fashion colors. Our Smart and Sexy intimates collection includes 2-pack panty multipacks, which give you double the sensuous style in fabulous all-over stretch lace. An Add 2 cup sizes push-up bra with a multi-strap racerback is an amazing value for such a great style.

Smart and Sexy's swimwear collection is yet another great way to save while still indulging in fashion that's colorful and contemporary. Bikini tops, tankini tops, bikini bottoms, racerbacks, skirted swim bottoms, boyshorts and one-piece swimsuits, all in bold, beautiful bright colors give you everything you need to hit pool and beach.

HerRoom is pleased to introduce this elegant Smart and Sexy intimates and swimwear collections featuring beauty, comfort and sexy styling at value prices!

Smart and Sexy