Let's take a journey through the next few pages together. Get to the end, and I promise you'll have a better fitting bra size.
HerRoom CEO/Founder
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By Tomima Edmark, Founder of HerRoom
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Sometimes the easiest way to understand lingerie is to see it. In these videos and expert resources, Tomima Edmark shares what she has learned from decades of studying how bras and lingerie are designed, constructed, sized, fitted and worn. Explore bra fit, sizing, styles, construction, sports bras, lingerie care, panties, shapewear, swimwear and more - then click through to watch the full video or continue learning from Tomima.
Not sure where to begin? Start with Bra Fit Basics.
New to bra fitting, or want to make sure you are evaluating a new bra correctly? Start with these videos on putting a bra on, adjusting it, checking fit and narrowing down your best starting size.
A bra can look like the wrong size before your breast tissue and straps are properly adjusted. Tomima demonstrates the steps she considers important for getting fully into a bra before judging its fit.
A new bra deserves a proper fit check before you decide it does not work. Tomima walks through the adjustments and visual clues she uses to evaluate band, cups, center panel, underwires and straps.
Your bra size is a starting point, not a promise that every bra with the same size on its tag will fit the same way. Tomima shows how the fit of the bra you are wearing can help you decide what size to try next.
Larger cup sizes make visual fit checks especially useful. See how breast placement, cup containment and center fit can reveal whether more cup room is needed.
Band and cup sizing work together. Tomima demonstrates nearby sister sizes and explains how moving through your size neighborhood can help when one part of the bra fits and another does not.
Bra sizing is more than a number and a letter. These videos cover measuring, cup volume, sister sizing, larger cup sizes, international sizing and HerRoom's Universal Cup Sizing™.
Measuring can give you a useful place to begin, but small details can change the result. Tomima demonstrates how she approaches bra measurements and the factors she wants women to keep in mind.
A cup letter does not represent one fixed breast volume. Tomima visually demonstrates how cup size changes with band size and why the relationship matters when you shop.
See how positioning all of your breast tissue inside the cups can change what the fit reveals - especially in larger cup sizes.
Learn how band and cup changes work together and why a neighboring size can sometimes improve one part of your fit while preserving similar cup volume.
Above a D cup, cup letters become less consistent from one brand or country to another. Tomima explains larger-cup naming and the HerRoom sizing tools that make those differences easier to navigate.
Tomima uses the way your current bra fits to show what to adjust first and how to move toward a better starting size.
The same cup volume can carry different letters depending on the sizing system. Tomima explains why US, European and UK bra sizes diverge and how Universal Cup Sizing™ helps you compare them.
Different bra styles create different fit, coverage, support and appearance. These videos explain what Tomima looks for and the styles or features she recommends for particular bodies, wardrobes and results.
Small cup sizes require close attention to breast placement, cup shape and proportion. Tomima discusses the two very different goals many small-busted women have and the bra features she recommends for each.
Strapless, backless and low-cut clothing create different support and coverage problems. Tomima walks through the lingerie solutions she recommends and the construction details she checks before choosing one.
A minimizer does not reduce breast tissue; it changes how the tissue is distributed and how far the bust projects. Tomima explains what minimizers can do, how their construction differs and when she finds them useful.
Tomima has strong opinions about the bras and features that earn a place in a useful lingerie wardrobe. See the styles she considers worth owning and why each solves a different need.
When customers ask Tomima which bras are the most supportive, her answer is seamed cup bras. She shows why seams, woven fabrics and multipart construction can add strength, shaping and support.
Padded and push-up bras are often confused, but their padding is placed for different reasons. Tomima shows what separates the two and how the construction changes the result.
Tomima compares the support, shape, coverage, comfort and fit characteristics she sees in underwire and wire-free bras - and why she believes both can have a place in a lingerie wardrobe.
Deflated and pendulous breasts need support, lift, shape, containment and thoughtful breast placement. Tomima demonstrates how she gets this breast tissue into a bra and the features she recommends looking for - and avoiding.
For a petite, full-busted woman, the right bra size can still be too much bra for a shorter frame. Tomima explains the proportion problems she sees and the specific construction details she recommends checking.
There is more than one kind of cleavage. Tomima explains the difference between separated and touching cleavage, the drawbacks of the touching look, and techniques women can try when that dramatic look is what they want.
Some fit problems become much easier to understand when you can see what the bra is doing. These videos diagnose common problems and show the adjustments, fit checks and bra features Tomima recommends.
Back bulges and bra lines are common concerns, and Tomima has specific construction features she looks for when smoothing them. See how band fit, back design and coverage can change the result.
Slipping straps are not always a shoulder problem. Tomima shows how band size, strap placement and bra design can contribute - and why strap adjustment still matters.
The center panel can tell you a great deal about fit, but there are legitimate exceptions to the classic tack rule. Tomima shows the standard fit she looks for while HerRoom's current guidance also recognizes close-set or touching breasts, wireless construction, minimizer engineering and individual chest shape.
An underwire that escapes its casing can point to fit, wear, laundering or age. Tomima explains the causes she sees most often and what you can do to reduce the problem.
Broken underwires usually have a reason. Tomima explains how fit, washing, twisting and heat can shorten an underwire's life.
Underwires are manufactured flat, while bodies are curved. Tomima demonstrates the small bends and adjustments she makes to customize wire shape, improve comfort and help a bra follow the body more naturally.
A bra is an engineered garment. These videos show how seams, wires, foam, fabrics, padding and other construction choices change support, shape, comfort and price.
Tomima explains why she considers seamed cups the most supportive construction and shows how seam direction and multipart cup design influence shape.
Cup grading is part sizing and part engineering. Watch Tomima demonstrate why the same cup letter changes volume as the band changes.
Bras can contain dozens of components, specialized fabrics and surprisingly complex construction. Tomima compares bras at different price points and explains what she believes you are paying for.
Traditional foam, memory foam and spacer foam have different properties. Tomima compares the three and explains how their construction affects fit, modesty, breathability and support.
See how the amount and placement of padding determine whether a bra is primarily adding modesty and shape or actively pushing breast tissue upward and inward.
The presence or absence of an underwire changes how a bra can be engineered. Tomima compares the structures side by side and explains the tradeoffs she sees.
A sports bra has a different job from an everyday bra: controlling breast movement during activity. Tomima explains the design types, features and impact levels she uses when evaluating sports bras, while HerRoom's Bounce Test™ shows selected bras in motion.
Compression, encapsulation, impact level, straps, closures and fit all affect how a sports bra performs. Tomima explains the differences and the fit checks she recommends before you exercise.
Still photography cannot show breast movement. HerRoom's Bounce Test™ videos let you see selected high-impact sports bras while the wearer is moving, adding another piece of information before you choose.
Explore Bounce Test™ sports bras ->
The Fitting Room goes beyond bras. These videos offer practical help with lingerie care, layering, garters, panties, shapewear and one-piece swimsuit fit.
A molded T-shirt bra cup can sometimes crease during laundering, packing or storage. Tomima demonstrates methods for restoring the cup and the handling habits she recommends to prevent future creases.
What goes on first? Tomima explains the layering order she prefers for bras, panties, shapewear, hosiery, slips and other undergarments - with practical attention to comfort and getting dressed.
Garter belts and stockings have their own fit, hardware and wearing tricks. Tomima demonstrates how they work and how to put the pieces together.
Different bottom shapes interact differently with panty cuts. Tomima compares common panty styles and explains which ones she recommends for different rear shapes and coverage needs.
A one-piece swimsuit must fit through the bust, torso, waist, hips and seat at the same time. Tomima shows the areas she checks before deciding whether the suit fits correctly.
Panties can ride, bind or look wrong when they are pulled to a rise they were not designed to have. See how Tomima positions the waistband, seat and leg openings for a better fit.
Shapewear control levels are not interchangeable. Tomima shows the differences between light, moderate, firm and extra-firm control so you can decide how much shaping you actually want to wear.
Some of HerRoom's most useful knowledge comes directly from the people who design and develop lingerie. Tomima has gone to designers, design teams and industry experts to ask how products are engineered, fit-tested and improved - giving customers a look behind the brands they already know and wear.
Go inside Elomi's fuller-figure design philosophy, including how new bras are developed, fit-tested, wear-tested and engineered across a broad size range.
Read the Elomi designer interview ->
Tomima went directly to designers and design teams to learn how new sports bras were conceived and engineered. Brands represented include Chantelle, Leading Lady, Le Mystere, Natori, Pour Moi, Prima Donna, Simone Perele and Wacoal.
Read the design-team stories ->
As more designer and industry conversations are surfaced from the HerRoom Blog, this collection can grow by brand - giving customers an immediate reason to click when they recognize a name they wear.
Tomima Talks is the gateway to Tomima Edmark's broader body of lingerie commentary, opinions and practical advice. The archive covers bra fit, sizing, styles, construction, breast characteristics, panties, shapewear, wardrobe solutions, product design and what Tomima is learning from customers and the lingerie industry.
Find your best bra size
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Let's take a journey through the next few pages together. Get to the end, and I promise you'll have a better fitting bra size.
HerRoom CEO/Founder
Find your best
Bra Styles
By Tomima
You know your bra size. But, do you know your breasts? Sounds like a funny question, but certain bras styles and features work better for some breasts and not for others.
Answer the following questions, and I promise your new bras will make you look younger and thinner!
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