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Maidenform One Fabulous Fit Demi Underwire Bra 7959
White Blush Body Beige Pink Ribbon/Lilac Sassy Navy Stripe Black Classic Stripe Print Chocolate/Pink Whisper Destiny Pink Dot Print Hot Chili/WhiteDot Sensuous Animal Twinkle Berry Print Wavy Animal Print Winter Animal
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Maidenform One Fabulous Fit Demi Underwire Bra
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Maidenform 7959 reviews
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The Maidenform One Fabulous Fit Demi Underwire Bra 7959 features lightly padded cups for smooth shaping. Supports up, down and across the bust, providing seamless uplift shaping. Straps adjust in front for convenience. Maidenform's One Fabulous Fit Demi Underwire Bra features low-plunge styling that makes it the perfect bra to wear under all types of clothing, even deep v-necklines.
Featured Review: ( Of 238 Reviews )
Ruth from FOWLER
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: August 03, 2017
$38.00$19.95 - $26.60
(some colors on sale)30% Off Today! (or more)
Maidenform 7959 reviews
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Maidenform Comfort Devotion Embellished Extra Coverage Bra 09404
White/Stone Ivory Lace/Latte Lift Ivory Shell Shell with Ivory Latte Lift w/ Black Navy/White Dot Plum Grey Lace/Pink Black Lace/Beige Combo Black Over Body Beige
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Maidenform Comfort Devotion Embellished Extra Coverage Bra
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Maidenform 09404 reviews
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The Maidenform Comfort Devotion Embellished Extra Coverage Bra 09404 has underwire, contour cups that are lightly padded for shape and support. Maidenform's Comfort Devotion Embellished Extra Coverage Bra features silky soft microfiber with lace trim along the tops of the cups and center panel. See matching Maidenform Comfort Devotion Bikini Panty 40046, Maidenform Comfort Devotion Hipster Panty 40851 and Maidenform Comfort Devotion Thong 40149.
Featured Review: ( Of 35 Reviews )
Linda from Hanover pennsylvania
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: October 02, 2017
$42.00$24.95 - $29.40
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Maidenform 09404 reviews
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Maidenform Comfort Devotion Tailored T-Back Bra 9457
White w/ Stone Latte Lift w/ Black Black/Body Beige
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Maidenform Comfort Devotion Tailored T-Back Bra
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Maidenform 9457 reviews
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The Maidenform Comfort Devotion Tailored T-Back Bra 9457 features seamless microfiber cups and a front closure. Maidenform's Comfort Devotion Tailored T-Back Bra has contour/t-shirt cups with underwires and light padding for shape and support.
Featured Review: ( Of 26 Reviews )
Kathy from Kingston, NY
Height: Petite (5'3" and under)      Age: 70s
Posted: September 15, 2017
$42.00 Now: $29.40
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Maidenform 9457 reviews
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Maidenform Comfort Devotion Embellished Demi Bra 9441
White w/Gloss Latte Lift/Ivory Wild Strawberry/Pink Red Masquerade/Silver Navy With Dot Morning Fog w/ Stone Black/Body Beige
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Maidenform Comfort Devotion Embellished Demi Bra
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Maidenform 9441 reviews
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The Maidenform Comfort Devotion Embellished Demi Bra 9441 pairs nicely with low-cut, plunge tops. Get a sleek finish and comfortable fit every time you wear Maidenform's Comfort Devotion Embellished Demi Bra.
Featured Review: ( Of 20 Reviews )
TC from
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: July 04, 2017
$42.00$24.95 - $29.40
(some colors on sale)30% Off Today! (or more)
Maidenform 9441 reviews
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Maidenform Comfort Devotion Demi Bra 9402
Floral Delight Print White w Stone Latte Lift w/ Black Shell w/Ivory Dot Slate Skin Print Navy/Roaming Blue Fuchsia/Purple Combo Silver Lynx Black Lace/Beige Combo Black Over Body Beige
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Maidenform Comfort Devotion Demi Bra
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Maidenform 9402 reviews
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The Maidenform Comfort Devotion Demi Bra 9402 has underwire, seamless cups that are lightly padded for shape and support. Maidenform's Comfort Devotion Demi Bra features silky soft microfiber fabric for a comfortable fit. Also see Maidenform Scalloped Lace Hipster Panty 40823.
Featured Review: ( Of 46 Reviews )
Siobhan from Carlsbad, CA US
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: September 25, 2017
$42.00$24.95 - $29.40
(some colors on sale)30% Off Today! (or more)
Maidenform 9402 reviews
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Maidenform Comfort Devotion Ultimate Wirefree with Lift Bra 9456
White Lace/Stone Combo Ivory/Shell Latte Lift Lace/Ivory Latte Lift w/ Black Peach Swirl Print Morning Fog/Black Black w/ Body Beige Navy/White
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Maidenform Comfort Devotion Ultimate Wirefree with Lift Bra
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Maidenform 9456 reviews
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The Maidenform Comfort Devotion Ultimate Wirefree with Lift Bra 9456 features lace trim along the tops of the cups. Maidenform's Comfort Devotion Ultimate Wirefree with Lift Bra has contour wireless cups with medium bump pads at bottom of padded cups for uplift.
Featured Review: ( Of 16 Reviews )
Karen from
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: May 21, 2017
$42.00$24.95 - $29.40
(some colors on sale)30% Off Today! (or more)
Maidenform 9456 reviews
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Maidenform Comfort Devotion Extra Coverage Wirefree Bra 9454
Latte Lift w/ Black Black w/ Body Beige
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Maidenform Comfort Devotion Extra Coverage Wirefree Bra
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Maidenform 9454 reviews
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The Maidenform Comfort Devotion Extra Coverage Wirefree Bra 9454 features padding along the front sides, cups and center panel for additional comfort. Maidenform's Comfort Devotion Extra Coverage Wirefree Bra has contour/t-shirt wireless cups with light padding for shape and support.
Featured Review: ( Of 8 Reviews )
Donna from Jacksonville, Florida, Dubal
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: May 01, 2017
$42.00 Now: $29.40
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Maidenform 9454 reviews
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Maidenform Comfort Devotion Embellished Plunge Push Up Bra 9443
Ivory w/Gloss Shell Blue/Silver Lurex Black/Body Beige
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Maidenform Comfort Devotion Embellished Plunge Push Up Bra
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Maidenform 9443 reviews
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The Maidenform Comfort Devotion Embellished Plunge Push Up Bra 9443 features a lace overlay along the cups, sides and back for a beautiful look. Maidenform's Comfort Devotion Embellished Plunge Push Up Bra has contour underwire cups with medium graduated, crescent-shaped padding along the bottoms and sides of cups.
Featured Review: ( Of 19 Reviews )
Jane from 48067
Height: Petite (5'3" and under)      Age: 60s
Posted: August 03, 2017
$42.00 Now: $29.40
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Maidenform 9443 reviews
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Maidenform Easy-Up Strapless Full Slip 2304
Latte Black
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Maidenform Easy-Up Strapless Full Slip
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Maidenform 2304 reviews
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The Maidenform Easy-Up Strapless Full Slip 2304 is easy to put on, easy to take off, and will eliminate the dreaded shapewear tug of war. Strapless shapewear has built-in contour cups, hidden hook and eye closure and a built-in panty with hook and eye crotch, so you can wear this shaper in place of your bra and panties for a smooth, no-lines look. Comes with removable, convertible straps. Maidenform's Easy-Up Strapless Full Slip has a built-in panty that has a hook and eye crotch closure, so you can make bathroom trips easily.
Featured Review: ( Of 21 Reviews )
J from USA
Height: Tall (5'9" and over)      Age: 70s
Posted: July 06, 2015
$64.00 Now: $44.80
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Maidenform 2304 reviews
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Maidenform
About Maidenform

Maidenform

Maidenform is a classic example of marketing and design know-how. From its founding in the 1920's as a
3-person shop, Maidenform has always been forward thinking. From changing the way women dress by using a natural silhouette to expanding products to include a younger demographic, Maidenform bras, panties, and shapewear are industry leaders.

Maidenform bras are known for their demi cup and pushup styles, as well as smooth cup bras. Their One Fabulous Fit collection is extremely popular with HerRoom customers who love how the bras lift without giving a padded look. You'll find Maidenform bras in styles for every occasion, including tee shirt bras, strapless bras, longlines, bralets, cotton bras and more. 

Maidenform panties are equally as popular and are available in a vast selection of styles and colors. Maidenform colors will jazz up your panty wardrobe! In addition to neutrals like black, white and nude, there are thongs and panties in fuchsia, bright lavender, coral, grape and more.

Maidenform has remained to committed to making lingerie that is always fashionable and fresh while delivering the fit and comfort women deserve.  With affordable prices and lots of variety, Maidenform can fill your lingerie drawer with bras, panties and shapewear you'll  turn to again and again.

Read more about Maidenform.
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