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Prima Donna Deauville Full Cup Bra 016-1810
Black Caffe Latte Fiesta Red Natural Persian Red Precious Peach Smokey Sand White Winter Grey
$148.00 - $74.95
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Marie Jo Avero Contour Plunge Bra 010-0418
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Fruit Of The Loom Extreme Comfort Bra 9292
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Goddess Keira Banded Underwire Bra GD6090
Azure Black Chocolate Cinnamon Cornflower Fawn Ink Nude Plum Purple Raspberry Scarlet White
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Elomi Cate Underwire Full Cup Banded Bra EL4030
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Panache Full-Busted Underwire Sports Bra 5021
Abstract Ice Black Black/Latte Grey Mango Grey Kaleidoscope Latte Lime/Cobalt Painterly Print Stripe/Print White
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Wacoal Sports Underwire Bra 855170
Black Pastel Lilac/Midnight Sand Violet Indigo
$65.00 - $39.95
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Vanity Fair Beauty Back Full Figure Underwire Bra 76380
Berry Charming Orchid Bittersweet Orchid Coconut White Orchid Damask Neutral Deep Mulberry Earthy Grey Gala Red Honey Beige Orchid Honey Beige Indigogo Ivory Lightly Lilac Midnight Black Orchid Midnight Black More Coffee Retro Rose Sheer Quartz Soft Toffee Star White Steele Violet Thrive Time Square Navy Walnut Winter Opal
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$42.00$29.40 - $22.95
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Elomi Matilda Underwire Plunge Bra EL8900
Black Cafe Au Lait Flame Navy Neon Pink Petrol Purple White
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Wacoal Awareness Full Figure Seamless Underwire Bra 85567
Black Cappuccino Ivory Midnight Blue Persian Jewel Pink Peacock Sand Wine Tasting
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Playtex Secrets Full Figure Underwire Bra 4422
Mother of Pearl Natural Beige Over The Taupe Rich Black Sandshell White
$40.00$28.00 - $24.95
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Rhonda Shear Ahh Angel Underwire Bandeau Bra 9685
Black Desert Rose Eucalyptus Mocha Nude White
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Timpa Duet Lace Underwire Demi Bra 16449
Beige Black Bordeaux Buttercup Chinese Red Chocolate Electric Blue Emerald Lilac Navy Nectarine Neon Pink Pool Green White
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Goddess Kayla Banded Underwire Bra GD6162
Black Bluebell Bouquet Confetti Black Fiji Navy Fusion Mulberry Hot Floral Kasbah
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Lilyette Comfort Lace Minimizer Bra 0428
Black Body Beige Chateau Blue Morning Fog Pearl Purple Vista Sailor Blue Terracotta Pink White
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Wacoal Basic Beauty Underwire Spacer T-shirt Bra 853192
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Bali Satin Tracings Minimizer Underwire Bra 3562
Black Elegant Mauve In the Navy Scroll Nude Rosewood Sheer Latte Vanilla White
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Elomi Carmen Underwire Plunge Bra with Stretch Cup EL4010
Carmen Black Carmen Sand Cashmere Blue Ink Passion Poppy
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Gossard Glossies Sheer Bra 6271
Berry Burst Black Jazzy Marine Nude Paradise Pink Petrol Rich Brown White
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Freya Sonic Underwire Molded Spacer Sports Bra AA4892
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Elomi Morgan Underwire Banded Bra EL4110
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Olga Signature Support Satin Underwire Bra 35002
Black Butterscotch Gardenia Dot Print Nirvana Starlight Dot Print Vent White
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Chantelle C Magnifique Molded Minimizer Underwire Bra 1891
Black Blushing Pink Hazelnut Indigo Blue Ivory Nude Pale Rose Powder Blue
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Elomi Amelia Underwire Bandless Spacer Bra EL8740
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Elomi Energise Underwire Sports Bra with J Hook EL8041
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Wacoal Retro Chic Full Figure Underwire Bra 855186
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Dreamgirl Stretch Lace Open Cup Underwire Bra 9386
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$22.00$17.00 - $16.00
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Berlei Shift Extreme Impact Underwire Sports Bra YYRK
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Chantelle Rive Gauche 3 Part Cup Bra 3281
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Panache Envy Balconnet Bra 7285
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Bali Flower Bali Underwire Bra 180
Light Beige Midnight Black White
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Wacoal Halo Lace Molded Underwire Bra with J-Hook 851205
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$52.00 - $21.95
(some colors on sale)
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Underwire Bra

The underwire bra is a bra style that is constructed with thin, semi-circular strips of wire or plastic sewn into the bottoms of the cups. The purpose of the underwire is to help prevent sagging and lift the breasts so they appear more upright and lifted. This is one of the most popular bra styles among women.

Because the underwire bra provides extra lift and support, it flatters the figure and gives you a sexy and feminine silhouette. Worn by women of all different cup sizes both large and small, there’s an underwire for every woman – regardless of her size, shape, and breast type.

Types of underwire bras

The majority of underwire bras are made in the traditional style, including adjustable or convertible straps and a hook and eye back closure. There is a large variety of different underwire bras, including seamed cups, T-shirt bras, minimizer bras, demi cup bras, full coverage bras, and more.

Demi cup underwire bras give you the lift and support you expect from an underwire bra, with the sexy look of a cup with less coverage.

Full-coverage underwire bras lift and support your breasts while also giving you full coverage, modesty, and comfort.

Minimizer underwire bras help reduce the projection of larger breasts for women who want to get a naturally, but less “out there” breast shape and silhouette. Minimizers are great under button-front shirts and other shirts that may cause gapping when worn by fuller figured women. They redistribute the breast tissue upwards and to the sides to create a natural and smooth shape.

Push-up underwire bras are designed to lift the breasts and enhance the cleavage. Padding in some push-up bras can make your breasts look a cup or two larger. The padding provides extra modesty around the nipples.

Seamed cup underwire bras are popular because their cup construction is made of 2 or more parts, which helps give you even more support than a seamless bra style. These are also made to flatter your shape.

T-shirt underwire bras create a smooth, rounded look under close-fitting clothing. Almost every woman has at least one T-shirt bra in her lingerie wardrobe because the style is flattering, comfortable and supportive.

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