Smart and Sexy

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Why Buy Smart and Sexy Lingerie?  

Like the name says, you'll feel smart for buying such affordable lingerie and swimwear, and sexy for looking stylish and seductive. This private label company, which creates hundreds of styles and millions of garments a year, knows what women want and makes sexy lacy bras, thongs and more that make every day feel like a special occasion at budget-friendly prices.

Items 1-24 of 46

  1. Signature Lace Unlined Underwire BraSignature Lace Unlined Underwire Bra
    Smart and Sexy 85045
    Signature Lace Unlined Underwire Bra
    Rating:
    90%
    245 Reviews
    $23.00
  2. Add 2 Cup Sizes Push Up BraAdd 2 Cup Sizes Push Up Bra
    Smart and Sexy sa276
    Add 2 Cup Sizes Push Up Bra
    Rating:
    84%
    28 Reviews
    $25.00
  3. Sexy Pin Up Unlined Underwire BraSexy Pin Up Unlined Underwire Bra
    Smart and Sexy sa1017
    Sexy Pin Up Unlined Underwire Bra
    Rating:
    93%
    3 Reviews
    $26.00
  4. Longline Underwire Bikini Swim TopLongline Underwire Bikini Swim Top
    Smart and Sexy sa625
    Longline Underwire Bikini Swim Top
    Rating:
    88%
    13 Reviews
    $33.00
  5. Sheer Mesh Demi Underwire BraSheer Mesh Demi Underwire Bra
    Smart and Sexy sa1388
    Sheer Mesh Demi Underwire Bra
    Rating:
    87%
    14 Reviews
    $25.00
  6. Mesh and Lace Trim ChemiseMesh and Lace Trim Chemise
    Smart and Sexy sa1386
    Mesh and Lace Trim Chemise
    Rating:
    96%
    5 Reviews
    $32.00
  7. Signature Lace Deep V BraletteSignature Lace Deep V Bralette
    Smart and Sexy sa874
    Signature Lace Deep V Bralette
    Rating:
    80%
    12 Reviews
    $23.00
  8. Perfect Light Lined Convertible T-Shirt BraPerfect Light Lined Convertible T-Shirt Bra
    Smart and Sexy sa1136a
    Perfect Light Lined Convertible T-Shirt Bra
    Rating:
    80%
    2 Reviews
    $27.00
  9. Signature Lace Underwire Push Up BraSignature Lace Underwire Push Up Bra
    Smart and Sexy 85046
    Signature Lace Underwire Push Up Bra
    Rating:
    80%
    23 Reviews
    $20.00
  10. Dip Front Bikini Panty - 2 PackDip Front Bikini Panty - 2 Pack
    Smart and Sexy sa1414
    Dip Front Bikini Panty - 2 Pack
    $20.00
  11. Perfect Push Up BraPerfect Push Up Bra
    Smart and Sexy sa1170a
    Perfect Push Up Bra
    Rating:
    60%
    5 Reviews
    $27.00
  12. Mesh Plunge BraMesh Plunge Bra
    Smart and Sexy sa1389
    Mesh Plunge Bra
    Rating:
    100%
    2 Reviews
    $29.00
  13. Lace Unlined Underwire Longline BraLace Unlined Underwire Longline Bra
    Smart and Sexy sa1068
    Lace Unlined Underwire Longline Bra
    Rating:
    40%
    1 Review
    $21.00
  14. Everyday Lightly Lined T-Shirt BraEveryday Lightly Lined T-Shirt Bra
    Smart and Sexy sa876
    Everyday Lightly Lined T-Shirt Bra
    Rating:
    84%
    22 Reviews
    $20.00
  15. Mesh and Lace High Waist ThongMesh and Lace High Waist Thong
    Smart and Sexy sa1448
    Mesh and Lace High Waist Thong
    Rating:
    80%
    1 Review
    $17.00
  16. Full Busted Ruffle Twist Bandeau Tankini Swim TopFull Busted Ruffle Twist Bandeau Tankini Swim Top
    Smart and Sexy sa623
    Full Busted Ruffle Twist Bandeau Tankini Swim Top
    Rating:
    65%
    8 Reviews
    $47.00
  17. Swim Secret The Getaway Halter Bikini Swim TopSwim Secret The Getaway Halter Bikini Swim Top
    Smart and Sexy sa1001
    Swim Secret The Getaway Halter Bikini Swim Top
    Rating:
    97%
    12 Reviews
    $35.00
  18. Lace Trim Cheeky Panty - 2 PackLace Trim Cheeky Panty - 2 Pack
    Smart and Sexy sa1377
    Lace Trim Cheeky Panty - 2 Pack
    $20.00
  19. Swim Secret The Ruffle Cheeky Bikini Swim BottomSwim Secret The Ruffle Cheeky Bikini Swim Bottom
    Smart and Sexy sa1008
    Swim Secret The Ruffle Cheeky Bikini Swim Bottom
    Rating:
    93%
    6 Reviews
    $20.00
  20. Micro High Waist Bikini Panty - 2 PackMicro High Waist Bikini Panty - 2 Pack
    Smart and Sexy sa1380
    Micro High Waist Bikini Panty - 2 Pack
    Rating:
    88%
    5 Reviews
    $28.00
  21. Everyday Demi Push-Up BraEveryday Demi Push-Up Bra
    Smart and Sexy sa875
    Everyday Demi Push-Up Bra
    Rating:
    83%
    28 Reviews
    $20.00
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Smart and Sexy

Smart and Sexy is a private label lingerie brand owned by Ariela & Associates, founded by CEO and president, Ariela Balk. This global company produces over 60 million garments a year, including intimate apparel, sleepwear and swimwear. Smart and Sexy lingerie offers fashion-conscious women a fabulous fit, sexy styling, quality, comfort and great value.

Smart and Sexy's lingerie includes gorgeous lace bras with unlined multipart cups, push-up bras for maximum cleavage and matching lavish lace boyleg (boyshort) panties in sexy black and fashion colors. Our Smart and Sexy intimates collection includes 2-pack panty multipacks, which give you double the sensuous style in fabulous all-over stretch lace. An Add 2 cup sizes push-up bra with a multi-strap racerback is an amazing value for such a great style.

Smart and Sexy's swimwear collection is yet another great way to save while still indulging in fashion that's colorful and contemporary. Bikini tops, tankini tops, bikini bottoms, racerbacks, skirted swim bottoms, boyshorts and one-piece swimsuits, all in bold, beautiful bright colors give you everything you need to hit pool and beach.

HerRoom is pleased to introduce this elegant Smart and Sexy intimates and swimwear collections featuring beauty, comfort and sexy styling at value prices!