Purple Underwire Bra Underwire Bras

Items 73-96 of 139

  1. One Fab Fit Extra Coverage Lace T-Back Bra Sojourn Lilic/ Mystica 40DOne Fab Fit Extra Coverage Lace T-Back Bra Sojourn Lilic/ Mystica 40D
    Maidenform 7112

    One Fab Fit Extra Coverage Lace T-Back Bra

    Rating:
    87%
    $44.00 $26.95 - $30.80
  2. Allure Seamless Full Cup Bra Purple 34CAllure Seamless Full Cup Bra Purple 34C
    Empreinte 07205

    Allure Seamless Full Cup Bra

    $149.95 - $231.00
  3. Secrets Amazing Shape Balconette Underwire Bra Purple Aura 36CSecrets Amazing Shape Balconette Underwire Bra Purple Aura 36C
    Playtex 4823

    Secrets Amazing Shape Balconette Underwire Bra

    Rating:
    87%
    $46.00 $27.95 - $32.20
  4. Sexy Pin Up Unlined Underwire Bra Lilac Iris 34DDDSexy Pin Up Unlined Underwire Bra Lilac Iris 34DDD
    Smart and Sexy sa1017

    Sexy Pin Up Unlined Underwire Bra

    Rating:
    93%
    $26.00 $18.20
  5. Max Support T-Shirt Bra Avellana 40DDMax Support T-Shirt Bra Avellana 40DD
    Ilusion 71007352

    Max Support T-Shirt Bra

    Rating:
    100%
    $38.00 $22.95 - $26.60
  6. Beauty Everyday Underwired Minimizer Bra Aubergine 34CBeauty Everyday Underwired Minimizer Bra Aubergine 34C
    Berlei b521

    Beauty Everyday Underwired Minimizer Bra

    Rating:
    88%
    $49.95 - $75.00
  7. Ego Boost Jacquard Push Up Bra Wild Berry 36AEgo Boost Jacquard Push Up Bra Wild Berry 36A
    Vanity Fair 2131101

    Ego Boost Jacquard Push Up Bra

    Rating:
    94%
    $44.00 $26.95 - $30.80
  8. Body Caress Underwire Bra Gentle Lavender 36DBody Caress Underwire Bra Gentle Lavender 36D
    Vanity Fair 75335

    Body Caress Underwire Bra

    Rating:
    93%
    $48.00 $30.95 - $33.60
  9. Imogen Balconnet Bra Indigo 30DImogen Balconnet Bra Indigo 30D
    Panache 10161

    Imogen Balconnet Bra

    Rating:
    100%
    $70.00 $48.95 - $54.95
  10. Love the Lift DreamWire Push Up Bra Quartz Purple 40DLove the Lift DreamWire Push Up Bra Quartz Purple 40D
    Maidenform dm0066

    Love the Lift DreamWire Push Up Bra

    Rating:
    100%
    $48.00 $33.60
  11. Scantilly Fascinate Plunge Underwire Bra Plum 32DDScantilly Fascinate Plunge Underwire Bra Plum 32DD
    Curvy Kate st1710

    Scantilly Fascinate Plunge Underwire Bra

    $88.00 $48.95 - $70.95
  12. One Fabulous Fit 2.0 Tailored Demi T-Shirt Bra Perfectly Purple 34COne Fabulous Fit 2.0 Tailored Demi T-Shirt Bra Perfectly Purple 34C
    Maidenform dm7543

    One Fabulous Fit 2.0 Tailored Demi T-Shirt Bra

    Rating:
    96%
    $49.00 $25.95 - $34.30
  13. Comfort First T-Shirt Underwire Bra Purple Rose 34DComfort First T-Shirt Underwire Bra Purple Rose 34D
    Wacoal 853339

    Comfort First T-Shirt Underwire Bra

    Rating:
    90%
    $46.95 - $68.00
  14. Superboost Lace Non-Padded Plunge Bra Orchid 34DDSuperboost Lace Non-Padded Plunge Bra Orchid 34DD
    Gossard 7725

    Superboost Lace Non-Padded Plunge Bra

    Rating:
    89%
    $36.99 - $75.00
  15. Fancies Underwire Plunge Bra Purple Rose 30DFancies Underwire Plunge Bra Purple Rose 30D
    Freya aa1011

    Fancies Underwire Plunge Bra

    Rating:
    86%
    $48.95 - $62.00
  16. Twist First Night Triangle Bra Merlot 32GTwist First Night Triangle Bra Merlot 32G
    Prima Donna 014-1886

    Twist First Night Triangle Bra

    Rating:
    90%
    $84.95 - $154.00
  17. Comfort Devotion Love Your Lift Underwire Bra Urban Lilac 34BComfort Devotion Love Your Lift Underwire Bra Urban Lilac 34B
    Maidenform dm1195

    Comfort Devotion Love Your Lift Underwire Bra

    $48.00 $28.95 - $33.60
  18. b.wow'd Push-Up Bra Raspberry Coulis 32Bb.wow'd Push-Up Bra Raspberry Coulis 32B
    b.tempt'd by Wacoal 958287

    b.wow'd Push-Up Bra

    Rating:
    94%
    $27.95 - $46.00
  19. Fancies Underwire Balcony Bra Purple Rose 28GGFancies Underwire Balcony Bra Purple Rose 28GG
    Freya aa1012

    Fancies Underwire Balcony Bra

    Rating:
    82%
    $48.95 - $62.00
  20. Sheers Convertible Strapless Bra Raspberry 34ASheers Convertible Strapless Bra Raspberry 34A
    DKNY dk4939

    Sheers Convertible Strapless Bra

    Rating:
    92%
    $40.95 - $50.00
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Underwire Bras Underwire Bras | 200+ Brands & Free Shipping $75+ | HerRoom

What is an Underwire Bra?

This style has sewn-in U-shaped wires in each bra cup that help cradle the underside of the breast. This supportive feature helps to lift, separate, and shore up the bust line for better shape and extra support — especially for full-figured women


Underwire lingerie can be designed with less coverage than those without. Demi, balconette, and plunge bras use shorter underwires which makes them good style choices for petite and short-waisted women.

In the right size, a very comfortable fit

The underwire bra is one of the most popular bra styles among women. This bra style is constructed with thin, semi-circular strips of wire or plastic sewn into the bottoms of the cups. 

The purpose of the underwire is to help prevent sagging and lift the breasts so they appear more upright and lifted. Because the wired bra provides extra lift and support, it flatters the figure and gives you a sexy and feminine silhouette.

Worn by women of all different cup sizes both large and small, there’s a wired bra for every woman — regardless of size, shape, and breast type. Remember: as long as you choose the correct size, your demi cup or full-coverage underwire bra will surely feel comfortable to wear.

Types of underwire bras

The majority of underwire lingerie collections are made in the traditional style, including adjustable or convertible straps and a hook and eye-back closure. On top of that, there are many other bra styles, including demi cup bras, full-coverage bras, minimizer bras, seamed cups, T-shirt bras, and more.

Demi cup underwire styles, for one, can give you the lift and support you expect from an underwire bra, providing the sexy look of a cup with less coverage.

Full-coverage underwire bras, meanwhile, lift and support the breasts while also giving full coverage, modesty, and comfort.

Minimizer underwire bras help reduce the projection of larger breasts for women who want to get a natural, less “out there” breast shape and silhouette. Minimizers are great under button-front shirts and other tops that may cause gaping when worn by fuller-figured women. They help redistribute the breast tissue upwards and to the sides to create a natural, smooth shape.

Push-up underwire lingerie is designed to lift the breasts and enhance the cleavage. The padding in some push-up bras can make the breasts look a cup or two larger, but they also provide extra modesty around the nipples.

Seamed cup underwire styles are popular because their cup construction is made of two or more parts, which helps give more support compared to seamless bras. These are also made to flatter your shape.

T-shirt underwire bras create a smooth, rounded look under close-fitting clothing. Almost every woman has at least one T-shirt bra in her lingerie wardrobe because the style is flattering, comfortable and supportive.

Get the Perfect-Fitting Bra Here

Whatever bra style you want, you can find it at HerRoom. From full-coverage underwire bras to non-wired options, we offer lingerie that suits women of all shapes and sizes. We also offer panties, swimwear, sleepwear, and other intimate pieces that will complete your wardrobe.

With our 200+ brands, you don’t have to look further. Explore our extensive lingerie store and get free shipping with orders over $75.

FAQs

Is it okay to wear an underwire bra every day?

Yes, especially for women with larger breasts. Wearing a bra with an underwire daily can help provide additional support, enhance posture, and prevent sagging.

Where should the underwire sit under the breast?

The wire should be directly underneath the breast tissue. If it goes beyond the breast, you should go down a cup size. 

Find your accurate bra size in every brand easily by using our Universal Cup Sizing™ system.

Who is a wired bra best for?

Underwire lingerie styles can be worn by anyone regardless of age or size. These styles are often preferred by women with larger breasts because the wire adds additional support. While there is a misconception that underwires can be uncomfortable for women with smaller breasts, this is often avoided by making sure your bra is the correct size.