Playtex may seem like an old-fashioned brand, but their products are distinctly new-fashioned. Long-time favorites like “Cross Your Heart” and “18 Hour Bra” provide stylish comfort with features such as comfort, stay-put straps and half sizes. For decades, Playtex has brought women of all sizes comfortable and pretty lingerie pieces they truly enjoy. The Playtex brand revolutionized bra features by creating bras that give full figure women a more comfort fit. Features such as straps that do not slip, bras that offer a smooth fit under clothing, half, in-between sizes and so much more. It's attention to the needs of real women that has kept Playtex a major player in the world of women's lingerie. The Playtex brand offers women bras for any occasion. From specially designed bras for special outfits to everyday bras that women can truly depend on for support, comfort and style.
HerRoom customer favorites include Playtex 4398 -- Secrets Beautiful Shaping Underwire Bra and Playtex 4170 -- 18 Hour Cotton Comfort Strap Bra. Playtex has a commitment to quality craftsmanship, fashionable styles and, most of all, comfort for women of all shapes and sizes. With dozens of styles to choose from, there will surely be a Playtex bra just right for you.
Click on any image to view that collection from Playtex.
Welcome to HerRoom, the world’s premier online lingerie authority. Founded by Tomima Edmark in 1998, HerRoom has grown from bras and panties to include swimwear, sleepwear, and beyond. We offer over 250 brands, from classic brands you love like Wacoal, Chantelle, and Vanity Fair, to some you may not have heard of—Fantasie, Prima Donna, Elomi—but are sure to love. We work hard to provide you with as much information as possible, including extensive fit information, measured drawings of each bra, and honest customer reviews. Whether you’re a 28A or a 58J, we’re confident you’ll find something you love at HerRoom!