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LATEST FROM THE BLOG

Tomima Talks: Picking a “No-Show” Bra

I’m in the “bra biz” so I'm sort of mortified when discovering my bra strap has crept out from under my sleeveless top or my center panel is not plungy enough so that someone taller than me can see it. Before launching HerRoom in March of 2000, I made a list of bra...

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Tomima Talks: The Posture Bra: You Should Own One

Before this Talk, I’d never worn a posture bra. But, now I have and I’m a big fan. My workday is mostly spent in a chair staring at computer screens. I have the “right” chair that’s adjusted “right” for my physique. I have my screens at the “right” height and my...

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Tomima Talks: 10 New Sports Bra Designs

There’s always a big jump in sports bra sales come January. And I’m sure it’s due to many of us making New Year’s resolutions to work out more. A nice surprise this year has been several new sports bra designs coming on the market. I reached out to all the design...

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Tomima Talks: Do You Need A New Bra Size?

Well, welcome to 2021! Our lives have been changed and likely our body measurements as well. Many of you have asked for help in finding a new bra size. And many of you have left product reviews claiming the manufacturer of your favorite bra has strangely made your...

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Tomima Talks: Bra Storing and Washing Tips

I don’t have a lingerie drawer… I have 8 lingerie drawers! Every career has its perks and one of mine is receiving free lingerie samples to try. So, I’m a bit of an expert when it comes to storing and organizing lingerie, specifically bras. And, thanks to you, our...

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Tomima Talks: Balcony, Demi & Plunge Bras

Are you a one bra style girl? You found one bra type that you like and that’s all you wear? If you are, you are not alone. But you really are missing out because every woman, regardless of her breast type or size, can successfully wear multiple bra styles. Because...

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Tomima Talks: 10 New Sports Bra Designs

There’s always a big jump in sports bra sales come January. And I’m sure it’s due to many of us making New Year’s resolutions to work out more. A nice surprise this year has been several new sports bra designs coming on the market. I reached out to all the design...

read more

Coming Soon…A HerRoom x Panache Exclusive Pattern

Announcing A HerRoom x Panache Exclusive Pattern The new HerRoom-exclusive Panache sports bra pattern is coming soon! We teamed up with Panache to bring you their bestselling sports bra style, the Panache Full-Busted Underwire Sports Bra, in a new spring pattern...

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What To Wear On Game Day

This game isn’t just about playful sportsmanship with friends and witnessing athletic history being made – It’s also about the celebrations, the gatherings, and the food. Wear something that reflects your style, nods to the team you’re rooting for, and keeps you...

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New Year’s Lingerie Resolutions

With the holidays in the rear view and the new year coming up, many of us are thinking about the future. The start of a new year feels like a natural time to make important changes. If you're anything like me, you have mixed feelings about New Year's resolutions....

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Shapewear Q&A Part III: Solving Common Issues

Is shapewear already a part of your base layer wardrobe? If not, I highly recommend that you give it a try. Women of every shape and size can enjoy the silhouette-slimming and sculpting benefits of shaping garments on a daily basis and on special occasions. We all...

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Trend Alert: Swimwear in Summer Colors

At HerRoom, we’re in the summer colors mindset – which means we’re embracing the brights, the bolds, and the rich tones of the season’s swimwear. In the spirit of summer, I’ve pulled together a full color spectrum of swimwear to help you add some tropic wonder to your...

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