Soft Cup Bras & Wireless Bras : HerRoom
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Fruit Of The Loom Comfort Cotton Blend Front Close Sports Bra 96014
WhiteSandHeather GreyBlack Hue
$14.00 Now: $9.80
30% Off (or more) Today
Fruit Of The Loom 96014 reviews

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30% Off (or more) Today
Rhonda Shear Ahh Seamless Leisure Bra 9588
WhiteNudeConfetti PinkFuschia PinkHoneysuckle PinkHot PinkMauvePink LadySalmonSuper PinkBeet RedCrimson LaceStrawberryCoralMelonMintTropical WaveBlue GrottoEthereal BlueInk BlueReef WaterDahlia PurpleEggplantMerlotOrchid BloomViolet TulipBlack
...
$6.95 - $18.00
(some colors on sale)
Rhonda Shear 9588 reviews

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Value Pricing
Vanity Fair Beauty Back Smoother Wirefree Bra 71380
FrostStar WhiteIvoryDamask NeutralWalnutTimes Square NavySteele VioletMidnight Black
$40.00 Now: $28.00
30% Off (or more) Today
Vanity Fair 71380 reviews

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30% Off (or more) Today
Playtex 18 Hour Original Comfort Strap Wirefree Bra 4693
WhiteNatural BeigeCafe Au LaitToffeeBelle RoseSignature BerryZen BlueSailor BluePlum MajesticWarm SteelBlackPrivate Jet
...
$35.00 Now: $24.50
30% Off (or more) Today
Playtex 4693 reviews

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30% Off (or more) Today
Glamorise Magic Lift with Back Support Bra 1265
WhiteCafeBlack
$48.00 Now: $38.40
20% Off Today
Glamorise 1265 reviews

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Sized up to J (D7) cups
20% Off Today
Fruit Of The Loom Jacquard Lightly Padded Wirefree Bra 96238
WhiteSand
$18.00 Now: $12.60
30% Off (or more) Today
Fruit Of The Loom 96238 reviews

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30% Off (or more) Today
Glamorise Magic Lift Active Support Bra 1005
WhiteCafeBlack
$46.00 Now: $36.80
20% Off Today
Glamorise 1005 reviews

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Sized up to I (D6) cups
20% Off Today
Leading Lady Front Close Sleep & Leisure Bra 110
WhiteEcruPinkRoseDenim HeatherGreyBlack w/ Tan DotBlack
$24.00
20% Off Today!
Leading Lady 110 reviews

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20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Elila Jacquard Softcup Bra with Cushioned Straps 1305
WhiteMochaNudeRedCobalt BlueLilacBlack
$43.00
Elila 1305 reviews

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Available up to 52N (D11) cup.
Glamorise Magic Lift Full Figure Wire Free Support Bra 1000
WhiteBlushBurgundyBlue IceSoft GrayBlack
$44.00 Now: $35.20
20% Off Today
Glamorise 1000 reviews

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Sized up to I (D6) cups
20% Off Today
Just My Size Plus Size Pure Comfort Bra 1263
NudeDeep Kiss PinkBlack
$20.00 Now: $14.00
30% Off (or more) Today
Just My Size 1263 reviews

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30% Off (or more) Today
Fruit Of The Loom Seamed Wirefree Bra 96825
WhiteSand
$14.00 Now: $9.80
30% Off (or more) Today
Fruit Of The Loom 96825 reviews

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30% Off (or more) Today
Glamorise No Bounce Cami Sports Bra 1066
WhiteMalibu BlueSoft GreyBlack/Pink
$38.00 Now: $30.40
20% Off Today
Glamorise 1066 reviews

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Available in up to 50G (D4) cups.
20% Off Today
Coobie Comfort Bra 9060
WhiteIvoryLight NudeMocha BrownRed VelvetSterling BlueIrisCharcoalMedium GrayBlack
...
$20.00
20% Off Today!
Coobie 9060 reviews

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20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Rhonda Shear Ahh Seamless Leisure Bra with Removable Pads 92071
WhiteDark NudeNew NudeFoxgloveYellowTurquoiseDark PurpleOrchidPurpleGrey RidgeBlack
...
$9.95 - $26.00
(some colors on sale)
Rhonda Shear 92071 reviews

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Value Pricing
Just My Size Front Close Wirefree Bra 1107
WhiteNudeBlack
$24.00 Now: $16.80
30% Off (or more) Today
Just My Size 1107 reviews

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30% Off (or more) Today
Champion Spot Comfort Full Support Sports Bra 1602
WhitePinksicle Heather PinkViridian Mint/PurpleAmethystGlaze/LavenderPizzazz Purple/NeonOxford Heather/GrayBlack
$48.00$29.95 - $33.60
(some colors on sale)30% Off (or more) Today
Champion 1602 reviews

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Available up to DDD cup
30% Off (or more) Today
Glamorise Magic Lift Seamless Support T-Shirt Bra 1070
WhiteCafeBlack
$42.00 Now: $33.60
20% Off Today
Glamorise 1070 reviews

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20% Off Today
Maidenform Girl Softie Contour Bra H4667
WhiteNudeTiny LeopardBlack
$14.00 Now: $9.80
30% Off (or more) Today
Maidenform Girl H4667 reviews

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30% Off (or more) Today
Wacoal Casual Beauty Soft Cup Bra 852247
Toast
$48.00
Free Shipping / Returns
Wacoal 852247 reviews

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Sized up to H (D5) cups
Free Shipping / Returns
Fruit Of The Loom Spaghetti Strap Short Bra - 3 Pack 9036
White/Black/GreyRed/Black/Passion
$20.00 Now: $14.00
30% Off (or more) Today
Fruit Of The Loom 9036 reviews

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30% Off (or more) Today
Vanity Fair Body Caress Beauty Back Wirefree Bra 72335
Star WhiteIvoryDamask NeutralWalnutTeal We MeetNavyViolet IceWisteria BudMidnight Black
$38.00$25.95 - $26.60
(some colors on sale)30% Off (or more) Today
Vanity Fair 72335 reviews

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30% Off (or more) Today
Bali Comfort Revolution Bra 103J
WhiteLight BeigeNude LaceNudeSoft Taupe StripeBlushing PinkDenim Wash StripeBlackBlack/Excalibur Stripe
$15.00 Now: $10.50
30% Off (or more) Today
Bali 103J reviews

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30% Off (or more) Today
Playtex Cross Your Heart Lightly Lined Soft Cup Bra 4210
WhiteSoft Taupe
$32.00 Now: $22.40
30% Off (or more) Today
Playtex 4210 reviews

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30% Off (or more) Today
Coobie Strappy V-Neck Lace Trim Bra 9042
WhiteIvoryMochaNudeEspressoLeopard NEWoodbineCalypso CoralHeavenly PinkHot PinkRose DustRed VelvetSterling BluePatriot BlueBeaujolaisPurpleWindchimeDark CharcoalMedium GreyWind/Charcoal LeopardBlack
...
$20.00
20% Off Today!
Coobie 9042 reviews

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20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Glamorise Magic Lift Full Figure Front Hook Bra 1200
WhiteBlush
$44.00 Now: $35.20
20% Off Today
Glamorise 1200 reviews

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Sized up to H (D5) cups
20% Off Today
Leading Lady Molded Soft Cup Bra 5042
WhiteNudeLipstick RedRose RedAnimal PrintDeep UltramarineZebra Black/PurpleBlack
$24.95 - $38.00
(some colors on sale)20% Off Today!
Leading Lady 5042 reviews

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Up to 50G (D4)
20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Glamorise Front Zipper MagicLift High Impact Sports Bra 1266
WhitePinkBlack
$56.00 Now: $44.80
20% Off Today
Glamorise 1266 reviews

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20% Off Today
Warner's Elements Of Bliss Wire-Free Bra With Lift 1298
WhiteButterscotchToasted AlmondPale PinkUrban Blue Multi DotBlack
$38.00 Now: $26.60
30% Off (or more) Today
Warner's 1298 reviews

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30% Off (or more) Today
Elila Lace Soft-cup Bra 1303
WhiteNudeFuchsiaCobalt BlueBlack
$37.00
Elila 1303 reviews

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Available in up to 50K (D8)
Glamorise Seamless Soft Cup Sports Bra 1006
WhiteCafeLight PinkBlack
$48.00 Now: $38.40
20% Off Today
Glamorise 1006 reviews

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20% Off Today
Glamorise Magic Lift Full Figure Minimizer Bra 1003
WhiteCocoa
$46.00 Now: $36.80
20% Off Today
Glamorise 1003 reviews

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Sized up to H (D5) cups
20% Off Today
Leading Lady Sports Bra 514
WhiteTye DyePurple OpulenceDiva Pink/Gray PrintHeather GreyBlack
$26.00
20% Off Today!
Leading Lady 514 reviews

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Up to 56 band and G Cup!
20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Rhonda Shear Ahh Pin-Up Lace Leisure Bra 672P
WhiteEgretBlushNudePralineBlack
$22.00
20% Off Today!
Rhonda Shear 672P reviews

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20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Glamorise Complete Comfort Cotton T-Back Bra 1908
WhiteCafeTEAL
$34.00 Now: $27.20
20% Off Today
Glamorise 1908 reviews

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20% Off Today
Bali Double Support Wire-Free Bra 3820
WhiteCream/IvoryLight BeigeNudeSheer Lattepink chic lace printBlue CobaltCrystal GreyWarm SteelBlack
...
$39.00 Now: $27.30
30% Off (or more) Today
Bali 3820 reviews

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30% Off (or more) Today
Glamorise Double Layer Custom Control Sports Bra 1166
Orange/PinkGrey/WhiteBlack/Grey
$56.00 Now: $44.80
20% Off Today
Glamorise 1166 reviews

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20% Off Today
Just My Size Super Sleek Front Close Wire-Free Bra 1217
White
$24.00 Now: $16.80
30% Off (or more) Today
Just My Size 1217 reviews

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30% Off (or more) Today
Enell High Impact Front Close Sports Bra 100
WhiteEcruHopeRock It RedBiscay GreenBlack
$39.95 - $66.00
(some colors on sale)
Enell 100 reviews

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Glamorise Complete Comfort Front Close Bra 1803
WhiteBlushBlack
$30.00 Now: $24.00
20% Off Today
Glamorise 1803 reviews

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Sized up to H (D5) cups
20% Off Today
Anita Active Maximum Support Wire Free Sports Bra 5527
WhiteDesertAqua PrintAnthraciteBlack
$49.95 - $69.00
(some colors on sale)20% Off Today!
Anita 5527 reviews

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20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Elita Silk Magic Crossover Bra 8838
PorcelainClassic BeigeEbony
$22.00
20% Off Today!
Elita 8838 reviews

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20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Anita Rosa Faia Twin Seamless Comfort Soft Cup Bra 5493
ChampagneDesertSkinDeep TaupeBlack
$69.00
20% Off Today!
Anita 5493 reviews

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Sized up to F (D3) cups
20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.
Playtex 18 Hour Ultimate Lift and Support Bra 4745
WhiteNudeSandshellZen BlueBlue VelvetWarm SteelBlack Jacquard
$35.00 Now: $24.50
30% Off (or more) Today
Playtex 4745 reviews

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30% Off (or more) Today
Shock Absorber Ultimate Run Sports Bra S5044
White/SilverPink CoralPinkBlue/NeonPurple/BalticBlack/SilverGrey/CoralBlack/Pink
$29.95 - $79.98
(some colors on sale)
Shock Absorber S5044 reviews

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Shock Absorber Multi Sports Max Support Sports Bra S4490
WhiteDark PinkPink CoralDark GraphicDark GreyBlackBlack/WhiteBubble PrintDark Floral
$29.95 - $69.98
(some colors on sale)
Shock Absorber S4490 reviews

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Rhonda Shear Ahh Cutie Racerback bra 9708
WhiteNudeCherryBlueberryBlack
$20.00
20% Off Today!
Rhonda Shear 9708 reviews

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20% Off Today!
Discount will be reflected in your cart. Exclusions may apply.


For some women, wearing a brassiere is an exercise that is never fully comfortable. To solve this problem, many designers manufacture what is known as a soft cup or wireless bra. Soft cup and wireless bras still provide the support a woman needs but without an intrusive underwire for previously unknown comfort!

Soft cup bras are available in more options and styles than ever before, including plus size bras, sports bras, maternity bras, nursing bras, and many, many more. Browse our selection and don’t forget about HerRoom’s easy returns and free shipping policy!


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