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Natori The Prime Collection

Why Buy Natori The Prime Collection?
Designer Josie Natori is known for elegant, feminine design. Natori lingerie consists of the brand's bras, panties and sleepwear have all that plus luxurious fabrics and must-have styles. Natori bras mix and match with hip, fresh panty styles. Sleepwear is colorful, flattering and sensuous. Women who demand a great fit, but want up-to-date style and fine fabrics find it all in Natori lingerie intimates. Read more...

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Natori Pure Luxe Contour Underwire Bra 732080

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Natori Pure Luxe Contour Underwire Bra

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The Natori Pure Luxe Contour Underwire Bra 732080 features bandless, seamless underwire cups with light padding for modesty, and lace-trimmed front straps. Natori's Pure Luxe Contour Underwire Bra is made of nylon/spandex with nylon-blend lace trim.

Featured Review: ( Of 8 Reviews )

Size : 34DDD
Silky smooth and has SUPER comfy cups! Doesn't have as much lift as I’m used to, but I’m so happy to have this comfortable, cute, everyday bra!

Gin from Portland, OR
Height: Average Height (5'4"-5'8") Age: 30s
Posted: October 30, 2017

Natori 732080
Pure Luxe Contour Underwire Bra

$72.00 - $44.95(some colors on sale)

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Natori Hidden Glamour Full Fit Underwire Contour Bra 736044

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Natori Hidden Glamour Full Fit Underwire Contour Bra

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The Natori Hidden Glamour Full Fit Underwire Contour Bra 736044 has a seamless cup with low-profile, soft stretch lace at top edge. Seamless sides and back also lie flat under your clothing. Natori's Hidden Glamour Full Fit Underwire Contour Bra is pretty and comfortable.

Featured Review: ( Of 24 Reviews )

Size : 34G
Deep enough for a v-neck

TheUndies.com from
Height: Petite (5'3" and under) Age: Teen
Posted: April 12, 2017

Natori 736044
Hidden Glamour Full Fit Underwire Contour Bra

$70.00 - $49.95(some colors on sale)

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Natori Flora Contour Underwire Bra 721150

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Natori Flora Contour Underwire Bra

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The Natori Flora Contour Underwire Bra 721150 is a contour t-shirt bra with lace overlay, light padding, mesh sides/back and plunge neckline. Natori's Flora Contour Underwire Bra is made of nylon/spandex with fused polyester cup lining.

Natori 721150
Flora Contour Underwire Bra

$70.00 - $44.95(some colors on sale)

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Natori Plus Support Pure Allure Full Figure Contour Bra 736099

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Natori Plus Support Pure Allure Full Figure Contour Bra

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The Natori Plus Support Pure Allure Full Figure Contour Bra 736099 has a lightly padded, seamless contour cup with a stretch mesh overlay. Stretch lace at cup tops and undercarriage. Natori's Plus Support Pure Allure Full Figure Contour Bra is made of nylon/rayon/spandex.

Featured Review: ( Of 6 Reviews )

Size : 30G
Finally, at 60 years old, I found a bra that fit! Very happy and have bought 3 more in different colors and styles.

Gayle from Broken Arrow, OK
Height: Average Height (5'4"-5'8") Age: 60s
Posted: April 04, 2018

Natori 736099
Plus Support Pure Allure Full Figure Contour Bra

$70.00 - $29.95(some colors on sale)

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Natori Zen Contour Convertible Sports Bra 752147

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Natori Zen Contour Convertible Sports Bra

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The Natori Zen Contour Convertible Sports Bra 752147 has wicking properties to keep you dry by removing moisture from your skin and the fabric. Provides high impact support. Natori's Zen Contour Convertible Sports Bra is made of Cooldry polyester/nylon/spandex.

Featured Review: ( Of 1 Reviews )

Size : 30D
Sweat wicking, headlight coverage, wire free supportive

TheUndies.com from
Height: Petite (5'3" and under) Age: Teen
Posted: April 05, 2017

Natori 752147
Zen Contour Convertible Sports Bra

$70.00

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Natori Plus Support Bouquet Full Figure Underwire Bra 746145

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Natori Plus Support Bouquet Full Figure Underwire Bra

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The Natori Plus Support Bouquet Full Figure Underwire Bra 746145 has full figure, seamed lace cups with powermesh sides and back for added support. Natori's Plus Support Bouquet Full Figure Underwire Bra is made of nylon/rayon/spandex.

Natori 746145
Plus Support Bouquet Full Figure Underwire Bra

$74.00 - $54.95(some colors on sale)

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Natori Feathers 3/4 Underwire Bra 771023

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Natori Feathers 3/4 Underwire Bra

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The Natori Feathers 3/4 Underwire Bra 771023 features embroidered lace and light padding along bottom and sides of cups. Three-quarter length gives added support. Natori's Feathers 3/4 Underwire Bra is made of nylon/Lycra spandex.

Featured Review: ( Of 2 Reviews )

Size : 32DD
Gorgeous and comfortable, not to mention incredibly sexy and elegant. A+++!!

Missy W. from Los Angeles, CA
Height: Average Height (5'4"-5'8") Age: 40s
Posted: December 19, 2017

Natori 771023
Feathers 3/4 Underwire Bra

$76.00$49.95 - $24.95(some colors on sale)

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About Natori

Natori

The Natori Lingerie line of bras and panties is designed by Josie Cruz Natori. Natori continues their focus on classic styles and cuts with their newest designs.

Started by Josie Natori, who is passionate about design and has a love of textiles, the Natori brand grew from one embroidered Philippine peasant blouse into a complete line of feminine sleepwear. Soon, bras and panties were added to the line. All Natori lingerie is known for feminine design, luxurious fabrics and attention to fit. There are lovely details like Natori's beautiful laces and fine mesh materials. Bra styles include the much-loved contour/t-shirt bras, smooth enough to be worn under almost any top. You''ll find tee shirts bras in many versatile stryles, including shaping contour bras, demis, convertible strapless bras and full-coverage contour bras.

Natori panty styles are always hip, fun and fresh. Mid-rise hipster cover more tummy than lower cut styles. Other styles are fabricated in stretchy sheer lace, finely woven mesh or fishnet and ultra-smooth modern blends. Some have sexy details like rear ruching for definition to intricate lace trim. Whatever style you choose, Natori panties are constructed to be comfortable, well-fitting and pretty.