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Maidenform One Fabulous Fit Demi Underwire Bra 7959
White Blush Body Beige Pink Ribbon/Lilac Sassy Navy Stripe Black Classic Stripe Print Chocolate/Pink Whisper Destiny Pink Dot Print Hot Chili/WhiteDot Sensuous Animal Twinkle Berry Print Wavy Animal Print Winter Animal
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Maidenform One Fabulous Fit Demi Underwire Bra
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Maidenform 7959 reviews
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The Maidenform One Fabulous Fit Demi Underwire Bra 7959 features lightly padded cups for smooth shaping. Supports up, down and across the bust, providing seamless uplift shaping. Straps adjust in front for convenience. Maidenform's One Fabulous Fit Demi Underwire Bra features low-plunge styling that makes it the perfect bra to wear under all types of clothing, even deep v-necklines.
Featured Review: ( Of 238 Reviews )
Ruth from FOWLER
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: August 03, 2017
$38.00$19.95 - $26.60
(some colors on sale)30% Off Today! (or more)
Maidenform 7959 reviews
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Maidenform Comfort Devotion Embellished Demi Bra 9441
White w/Gloss Latte Lift/Ivory Wild Strawberry/Pink Red Masquerade/Silver Navy With Dot Morning Fog w/ Stone Black/Body Beige
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Maidenform Comfort Devotion Embellished Demi Bra
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Maidenform 9441 reviews
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The Maidenform Comfort Devotion Embellished Demi Bra 9441 pairs nicely with low-cut, plunge tops. Get a sleek finish and comfortable fit every time you wear Maidenform's Comfort Devotion Embellished Demi Bra.
Featured Review: ( Of 20 Reviews )
TC from
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: July 04, 2017
$42.00$24.95 - $29.40
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Maidenform 9441 reviews
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Maidenform Comfort Devotion Memory Foam T-Back Bra DM9502
Latte Lift Black
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Maidenform Comfort Devotion Memory Foam T-Back Bra
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Maidenform DM9502 reviews
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The Maidenform Comfort Devotion Memory Foam T-Back Bra DM9502 supports and shapes the bust with lightly padded, memory foam underwire cups. Features lace trim on top of cups and on racerback. Maidenform's Comfort Devotion Memory Foam T-Back Bra is made of nylon/spandex.
Featured Review: ( Of 2 Reviews )
Nancy from Dover DE
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: August 25, 2016
$42.00 Now: $29.40
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Maidenform DM9502 reviews
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Maidenform Center of Attention Cross Dye Lace Demi Bra DM9900
Gentle Peach w/Ivory Red Masquerade/black Purple/Lilac Petal Rising Smoke/Peach Black w/ Body Beige Navy/Destiny Pink
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Maidenform Center of Attention Cross Dye Lace Demi Bra
Maidenform DM9900 reviews
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The Maidenform Center of Attention Cross Dye Lace Demi Bra DM9900 is beautiful, with floral lace overlay on cups. The medium padded, push up underwire cups lifts and supports the bust. Maidenform's Center of Attention Cross Dye Lace Demi Bra is made of nylon/rayon/spandex.
Featured Review: ( Of 4 Reviews )
Terri from BRAWLEY
Height: Petite (5'3" and under)      Age: 50s
Posted: September 25, 2017
$44.00$24.95 - $30.80
(some colors on sale)
Maidenform DM9900 reviews
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Maidenform Love the Lift Push Up and In Lurex T-Back Bra DM9901
White Evening Blush Black
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Maidenform Love the Lift Push Up and In Lurex T-Back Bra
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Maidenform DM9901 reviews
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The Maidenform Love the Lift Push Up and In Lurex T-Back Bra DM9901 has heavy graduated padding, racerback straps, front closure, and a smooth t-shirt cup. Maidenform's Love the Lift Push Up and In Lurex T-Back Bra is made of nylon/spandex.
Featured Review: ( Of 1 Reviews )
Jane from 48067
Height: Petite (5'3" and under)      Age: 60s
Posted: August 03, 2017
$44.00 Now: $30.80
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Maidenform DM9901 reviews
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Maidenform One Fabulous Fit Embellished Extra Coverage Bra 7958
Navy Tri Dot Print Paris Nude w/Ivory Spotted Shell Print black w/steel Grey
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Maidenform One Fabulous Fit Embellished Extra Coverage Bra
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Maidenform 7958 reviews
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The Maidenform One Fabulous Fit Embellished Extra Coverage Bra 7958 offers a smooth, seamless cup with full coverage and light padding for modesty. Non-slip gripper strips on strap undersides. Maidenform's One Fabulous Fit Embellished Extra Coverage Bra is made of nylon/spandex.
Featured Review: ( Of 5 Reviews )
Mary from Bemidji/MN/USA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: August 17, 2017
$38.00$21.95 - $26.60
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Maidenform 7958 reviews
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Maidenform Natural Boost Demi Bra 9428
Latte Lift Breakwater Blue/Black Steel Grey/Black Black
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Maidenform Natural Boost Demi Bra
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Maidenform 9428 reviews
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The Maidenform Natural Boost Demi Bra 9428 features a beautiful lace overlay along the sides of the cups. Maidenform's Natural Boost Demi Bra has contour/t-shirt underwire cups with medium, graduated crescent-shaped padding along the bottoms and sides.
Featured Review: ( Of 9 Reviews )
TheUndies.com from
Height: Tall (5'9" and over)      Age: Teen
Posted: April 13, 2017
$38.00$19.95 - $26.60
(some colors on sale)30% Off Today! (or more)
Maidenform 9428 reviews
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Maidenform Endlessly Smooth Plunge Bodybriefer DM1008
Latte Lift Black
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Maidenform Endlessly Smooth Plunge Bodybriefer
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Maidenform DM1008 reviews
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The Maidenform Endlessly Smooth Plunge Bodybriefer DM1008 shapes and smooths and has removable straps for versatility. Maidenform's Endlessly Smooth Plunge Bodybriefer is made of nylon/spandex/cotton.
Featured Review: ( Of 3 Reviews )
Janice Lebrun from Haverhill, MA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: October 19, 2017
$58.00 Now: $40.60
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Maidenform DM1008 reviews
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Maidenform Smooth Luxe Extra Coverage Back Smoothing Bra DM7540
Pearl Latte Lift Black
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Maidenform Smooth Luxe Extra Coverage Back Smoothing Bra
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Maidenform DM7540 reviews
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The Maidenform Smooth Luxe Extra Coverage Back Smoothing Bra DM7540 offers you luxe comfort and support under your favorite t-shirt or a sexy low-cut top. Maidenform's Smooth Luxe Extra Coverage Back Smoothing Bra is made of nylon/spandex.
Featured Review: ( Of 2 Reviews )
Debbie from California
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: September 11, 2017
$42.00 Now: $29.40
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Maidenform DM7540 reviews
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Maidenform Wear Your Own Bra Take Inches Off Singlet 2556
Body Beige Black
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Maidenform Wear Your Own Bra Take Inches Off Singlet
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Maidenform 2556 reviews
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The Flexees Wear Your Own Bra Take Inches Off Singlet 2556 delivers fabulous fit and versatility while delivering firm control and comfort. Provides all-over smoothing from bra line to mid thigh. Wear it with your own bra for individualized support. Flexees' Wear Your Own Bra Take Inches Off Singlet has a split crotch for easy bathroom use.
Featured Review: ( Of 93 Reviews )
Eileen from West Allis, WI USA
Height: Tall (5'9" and over)      Age: 20s
Posted: August 15, 2016
$63.00 Now: $44.10
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Maidenform 2556 reviews
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Maidenform Fit to Flirt Plunge Wirefree Allover Lace Bra MFD822
White with Silver Gentle Peach w/Ivory Grey Slate with Gloss Black with Navy
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Maidenform Fit to Flirt Plunge Wirefree Allover Lace Bra
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Maidenform MFD822 reviews
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The Maidenform Fit to Flirt Plunge Wirefree Allover Lace Bra MFD822 is seductive with plunge front and sheer floral lace. Features convertible straps that may be worn classic style or with crossed back. Maidenform's Fit to Flirt Plunge Wirefree Allover Lace Bra is made of nylon/polyester/spandex.
Featured Review: ( Of 4 Reviews )
Cindy K from Indianapolis In USA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: October 01, 2017
$40.00 Now: $28.00
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Maidenform MFD822 reviews
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Maidenform Comfort Devotion Embellished Plunge Push Up Bra 9443
Ivory w/Gloss Shell Blue/Silver Lurex Black/Body Beige
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Maidenform Comfort Devotion Embellished Plunge Push Up Bra
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Maidenform 9443 reviews
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The Maidenform Comfort Devotion Embellished Plunge Push Up Bra 9443 features a lace overlay along the cups, sides and back for a beautiful look. Maidenform's Comfort Devotion Embellished Plunge Push Up Bra has contour underwire cups with medium graduated, crescent-shaped padding along the bottoms and sides of cups.
Featured Review: ( Of 19 Reviews )
Jane from 48067
Height: Petite (5'3" and under)      Age: 60s
Posted: August 03, 2017
$42.00 Now: $29.40
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Maidenform 9443 reviews
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Maidenform Endlessly Smooth Foam Cup Slip DM1007
Latte Lift Black
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Maidenform Endlessly Smooth Foam Cup Slip
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The Maidenform Endlessly Smooth Foam Cup Slip DM1007 smooths and shapes the waist, tummy, hips, thighs and back with all-over firm control. Features seamless cups and removable straps that can be worn crossed in back, traditional or strapless styles. Maidenform's Endlessly Smooth Foam Cup Slip is made of nylon/spandex with 100% cotton crotch lining.
$66.00 Now: $46.20
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Maidenform DM1007 reviews
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Maidenform Lace Racerback Bralette DM1126
White Pink Pirouette Black
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Maidenform Lace Racerback Bralette
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The Maidenform Lace Racerback Bralette DM1126 is a feminine V-neck bralette with lined, wireless cups and scalloped racerback straps. Maidenform's Lace Racerback Bralette is made of polyester/spandex/nylon.
$32.00 Now: $22.40
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Maidenform DM1126 reviews
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Maidenform Comfort Devotion Tailored Plunge Push Up Bra 9442
Latte Lift Camera Red-Y Navy/White Dot Black Gentle Animal Print Lasting Leopard
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Maidenform Comfort Devotion Tailored Plunge Push Up Bra
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Maidenform 9442 reviews
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The Maidenform Comfort Devotion Tailored Plunge Push Up Bra 9442 pumps up the cleavage via heavy, graduated padding. Turn up the sex appeal and move with comfort in this sexy little number. Maidenform's Comfort Devotion Tailored Plunge Push Up Bra is made of .
Featured Review: ( Of 7 Reviews )
FlipFlopXOXO from California
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: May 16, 2017
$42.00$24.95 - $29.40
(some colors on sale)30% Off Today! (or more)
Maidenform 9442 reviews
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Maidenform Casual Comfort Wirefree Lift Bra DM1137
White Paris Nude Navy Black
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Maidenform Casual Comfort Wirefree Lift Bra
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The Maidenform Casual Comfort Wirefree Lift Bra DM1137 is a modern styled longline push-up bra with plunging neckline, push-up cups and contemporary mesh inserts. Maidenform's Casual Comfort Wirefree Lift Bra is made of nylon/spandex.
$36.00 Now: $25.20
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Maidenform DM1137 reviews
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Maidenform Custom Lift Extra Coverage T-Shirt Bra 9400
White Teal Paradise Draped Leopard
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Maidenform Custom Lift Extra Coverage T-Shirt Bra
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Maidenform 9400 reviews
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The Maidenform Custom Lift Extra Coverage T-Shirt Bra 9400 provides beautiful lift and support to the bust with the lightly padded, push up, seamless underwire cups. Features convertible straps. Maidenform's Custom Lift Extra Coverage T-Shirt Bra is made of nylon/spandex.
Featured Review: ( Of 3 Reviews )
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 06, 2017
$38.00$21.95 - $26.60
(some colors on sale)30% Off Today! (or more)
Maidenform 9400 reviews
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Maidenform Comfort Devotion Spacer Demi Bra DM9350
White Latte Lift/Ivory Black/Body Beige
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Maidenform Comfort Devotion Spacer Demi Bra
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Maidenform DM9350 reviews
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The Maidenform Comfort Devotion Spacer Demi Bra DM9350 offers smooth, breathable comfort via spacer foam cups. Maidenform's Comfort Devotion Spacer Demi Bra is made of polyester/nylon/spandex.
Featured Review: ( Of 2 Reviews )
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 03, 2017
$42.00 Now: $29.40
30% Off Today! (or more)
Maidenform DM9350 reviews
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Maidenform Custom Lift Extra Coverage Bra with Lace 9400L
Navy/Black Lace Venture Pink
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Maidenform Custom Lift Extra Coverage Bra with Lace
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Maidenform 9400L reviews
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The Maidenform Custom Lift Extra Coverage Bra with Lace 9400L beautifully supports and lifts the bust with lightly-padded, underwire cups. Features convertible straps and elegant floral lace overlay on cups. Maidenform's Custom Lift Extra Coverage Bra with Lace is made of nylon/spandex.
Featured Review: ( Of 2 Reviews )
Pat from Windsor Locks, CT, USA
Height: Petite (5'3" and under)      Age: 70s
Posted: May 31, 2017
$38.00$21.95 - $26.60
(some colors on sale)30% Off Today! (or more)
Maidenform 9400L reviews
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Maidenform Comfort Devotion Memory Foam Demi Bra DM9500
Latte Lift/Ivory Navy/Gloss
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Maidenform Comfort Devotion Memory Foam Demi Bra
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Maidenform DM9500 reviews
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The Maidenform Comfort Devotion Memory Foam Demi Bra DM9500 features light padding and a lace inset at top of cups. Maidenform's Comfort Devotion Memory Foam Demi Bra is made of nylon/elastane.
Featured Review: ( Of 7 Reviews )
TheUndies.com from
Height: Petite (5'3" and under)      Age: Teen
Posted: April 09, 2017
$42.00 Now: $29.40
30% Off Today! (or more)
Maidenform DM9500 reviews
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Maidenform Fit to Flirt Plunge Wirefree Bra with Satin MFD894
Ivory with Black Latte with Ivory Navy with Black Venture Pink
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Maidenform Fit to Flirt Plunge Wirefree Bra with Satin
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Maidenform MFD894 reviews
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The Maidenform Fit to Flirt Plunge Wirefree Bra with Satin MFD894 is alluring satin and lace. Features convertible straps that can be worn crossed back or traditional styles. Maidenform's Fit to Flirt Plunge Wirefree Bra with Satin is made of nylon/polyester/spandex.
Featured Review: ( Of 2 Reviews )
Yvonne from
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: May 18, 2016
$40.00 Now: $28.00
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Maidenform MFD894 reviews
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Maidenform Comfort Devotion Spacer Push Up Bra DM9352
White/Stone Latte Lift/Ivory Granite Blue Grey Black/Body Beige
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Maidenform Comfort Devotion Spacer Push Up Bra
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Maidenform DM9352 reviews
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The Maidenform Comfort Devotion Spacer Push Up Bra DM9352 is soft and has floral embroidered sides and back and convertible straps that can be worn traditional or crisscross styles. Maidenform Comfort Devotion Spacer Push Up Bra DM9352
Featured Review: ( Of 2 Reviews )
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 03, 2017
$42.00 Now: $29.40
30% Off Today! (or more)
Maidenform DM9352 reviews
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Maidenform Comfort Devotion Memory Foam Extra Coverage Bra DM9501
Latte Lift Black
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Maidenform Comfort Devotion Memory Foam Extra Coverage Bra
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The Maidenform Comfort Devotion Memory Foam Extra Coverage Bra DM9501 features lace trim. Lightly-padded, memory foam underwire cups support and shape the bust. Maidenform's Comfort Devotion Memory Foam Extra Coverage Bra is made of nylon/elastane.
$42.00 Now: $29.40
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Maidenform DM9501 reviews
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Maidenform Center of Attention Fishnet Cup Demi Bra DM9900F
Venture Pink w/Smoke Black w/ Body Beige
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Maidenform Center of Attention Fishnet Cup Demi Bra
Maidenform DM9900F reviews
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The Maidenform Center of Attention Fishnet Cup Demi Bra DM9900F features heavy graduated padding along bottoms and sides of cup, giving you serious push-up lift. Maidenform's Center of Attention Fishnet Cup Demi Bra is made of nylon/spandex.
Featured Review: ( Of 3 Reviews )
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 12, 2017
$44.00 Now: $29.95
Maidenform DM9900F reviews
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Maidenform Center of Attention Caged Mesh Demi Bra DM9900M
Gentle Peach w/Black Red/Black Mask Black w/ Body Beige
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Maidenform Center of Attention Caged Mesh Demi Bra
Maidenform DM9900M reviews
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The Maidenform Center of Attention Caged Mesh Demi Bra DM9900M features push-up padding and classic sex appeal. Maidenform's Center of Attention Caged Mesh Demi Bra is made of nylon/spandex.
Featured Review: ( Of 1 Reviews )
Violet from Idaho
Height: Average Height (5'4"-5'8")      Age: 20s
Posted: December 26, 2016
$44.00$24.95 - $30.80
(some colors on sale)
Maidenform DM9900M reviews
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Maidenform Center of Attention Satin and Lace Demi Bra DM9900S
Latte Lift w/Black Sapphire/Beige Venture Pink w/Smoke Black w/ Body Beige
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Maidenform Center of Attention Satin and Lace Demi Bra
Maidenform DM9900S reviews
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The Maidenform Center of Attention Satin and Lace Demi Bra DM9900S has feminine lace accents and heavy graduated push up padding. Maidenform's Center of Attention Satin and Lace Demi Bra is made of nylon/spandex.
Featured Review: ( Of 1 Reviews )
Wendy from PA
Height: Petite (5'3" and under)      Age: 60s
Posted: September 11, 2016
$44.00$24.95 - $30.80
(some colors on sale)
Maidenform DM9900S reviews
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Maidenform One Fabulous Fit Tailored Demi Bra 7966
Paris Animal Print Paris Nude w/Ivory black w/steel Grey
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Maidenform One Fabulous Fit Tailored Demi Bra
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Maidenform 7966 reviews
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The Maidenform One Fabulous Fit Tailored Demi Bra 7966 offers an ideal fit and appearance. Maidenform's One Fabulous Fit Tailored Demi Bra is made of nylon/spandex.
Featured Review: ( Of 2 Reviews )
Lynn from Wilmington NC
Height: Petite (5'3" and under)      Age: 60s
Posted: April 19, 2017
$38.00 Now: $25.95
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Maidenform 7966 reviews
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Maidenform Smooth Luxe Push Up T-Shirt Demi Bra 9476
Navy/Black
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Maidenform Smooth Luxe Push Up T-Shirt Demi Bra
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Maidenform 9476 reviews
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The Maidenform Smooth Luxe Push Up T-Shirt Demi Bra 9476 features silky, seamless cups with heavy graduated padding along bottom and sides. Sides are seamless with laser-cut edges for an invisible look under clothing. Maidenform's Smooth Luxe Push Up T-Shirt Demi Bra is made of nylon/elastane.
Featured Review: ( Of 8 Reviews )
TheUndies.com from
Height: Petite (5'3" and under)      Age: Teen
Posted: April 11, 2017
$42.00 Now: $27.95
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Maidenform
About Maidenform

Maidenform

Maidenform is a classic example of marketing and design know-how. From its founding in the 1920's as a
3-person shop, Maidenform has always been forward thinking. From changing the way women dress by using a natural silhouette to expanding products to include a younger demographic, Maidenform bras, panties, and shapewear are industry leaders.

Maidenform bras are known for their demi cup and pushup styles, as well as smooth cup bras. Their One Fabulous Fit collection is extremely popular with HerRoom customers who love how the bras lift without giving a padded look. You'll find Maidenform bras in styles for every occasion, including tee shirt bras, strapless bras, longlines, bralets, cotton bras and more. 

Maidenform panties are equally as popular and are available in a vast selection of styles and colors. Maidenform colors will jazz up your panty wardrobe! In addition to neutrals like black, white and nude, there are thongs and panties in fuchsia, bright lavender, coral, grape and more.

Maidenform has remained to committed to making lingerie that is always fashionable and fresh while delivering the fit and comfort women deserve.  With affordable prices and lots of variety, Maidenform can fill your lingerie drawer with bras, panties and shapewear you'll  turn to again and again.

Read more about Maidenform.
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