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Why Buy Maidenform?  
Maidenform practically invented the bra and today they put women of all shapes and ages in great-fitting, supportive bras in dozens of styles. Whatever your wardrobe challenge, Maidenform has the right bra. The line includes panties in fresh and classic styles as well as innovative shapewear. From the basics to the hottest colors and styles, you can stock up on high-quality, affordable pieces.
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Maidenform Hip Fit Boyshort Panties 40760
WhiteLatte LiftPanache PinkNavy with BlackBlackCandy Stripe w/IrisNew Geo SnowflakeSunset Dot Print w/RedTwinkle
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Maidenform Hip Fit Boyshort Panties
Maidenform 40760 reviews
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The Maidenform Hip Fit Boyshort Panties 40760 are made of silky-smooth microfiber. Maidenform's Hip Fit Boyshort Panties feature stretch lace along the waist and leg openings for a custom, comfortable fit. Designed to match Maidenform One Fabulous Fit Demi Underwire Bra 7959.
Featured Review:
Conni from 33624
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: August 03, 2017
$11.50
3 for $30.00
Maidenform 40760 reviews
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Maidenform Comfort Devotion Lace Back Tanga Panty 40159
WhiteLatte LiftGuava Pink/FuchsiaCamera Red-YBlue Whimsy/Regal NavySweetened LilacVenture PinkGloss Shadow AnimalBlack Dot PrintBlackFloral DelightMosaic Print w/WhiteWhimsy Tattoo w/Blue
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Maidenform Comfort Devotion Lace Back Tanga Panty
Maidenform 40159 reviews
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The Maidenform Comfort Devotion Lace Back Tanga Panty 40159 features a soft front with a sheer stretch lace back panel. Maidenform's Comfort Devotion Lace Back Tanga Panty has a center rear back seam.
Featured Review:
Sara from
Height: Average Height (5'4"-5'8")      Age: 30s
Posted: July 02, 2017
$7.95 - $11.50
(some colors on sale)
3 for $30.00
Maidenform 40159 reviews
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Maidenform One Fab Fit Cotton Boyshort Panty DM0021
WhiteLatte Ivory Pin DotGrey Heather/WhiteBlackBlack/White Dot/White
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Maidenform One Fab Fit Cotton Boyshort Panty
Maidenform DM0021 reviews
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The Maidenform One Fab Fit Cotton Boyshort Panty DM0021 is soft with a fun, flirty fit that won't roll up. Maidenform One Fab Fit Cotton Boyshort Panty is made of cotton/spandex.
Featured Review:
Sharon from New York
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: August 14, 2017
$11.50
3 for $30.00
Maidenform DM0021 reviews
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Maidenform Dream Cotton Boyshort Panty DM0002
WhiteLatte LiftGrey HeatherBlack
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Maidenform Dream Cotton Boyshort Panty
Maidenform DM0002 reviews
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The Maidenform Dream Cotton Boyshort Panty DM0002 are a great basic to stock up on for no-VPL confidence and cotton-soft comfort. Maidenform's Dream Cotton Boyshort Panty is made of cotton/elastane.
Featured Review:
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 13, 2017
$11.50
3 for $30.00
Maidenform DM0002 reviews
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Maidenform Comfort Devotion Embellished Hipster Panty 40861
Ivory/ShellLatte/IvoryShell w/Ivory DotSpicy Bronze w/CreamCrysanthemum/BronzePink/Wild StrawberryCamera Red-Y/BlackNavyCrystal AnimalMorning Fog w/ StoneBlack/Body Beige
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Maidenform Comfort Devotion Embellished Hipster Panty
Maidenform 40861 reviews
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The Maidenform Comfort Devotion Embellished Hipster Panty 40861 features beautiful stretch lace along the top front panel. Maidenform's Comfort Devotion Embellished Hipster Panty is low rise.
Featured Review:
Leigh from Virginia Beach, VA
Height: Petite (5'3" and under)      Age: 50s
Posted: February 28, 2017
$7.95 - $11.50
(some colors on sale)
3 for $30.00
Maidenform 40861 reviews
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Maidenform Everyday Value Seamless Hi Cut Panties - 2 Pack 12586
Latte LiftBlack
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Maidenform Everyday Value Seamless Hi Cut Panties - 2 Pack
Maidenform 12586 reviews
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The Maidenform Everyday Value Seamless Hi Cut Panties - 2 pack 12586 features well-constructed panties for a smooth fit. Maidenform's Everyday Value Seamless Hi Cut Panties - 2 Pack is made of nylon/elastane.
Featured Review:
Linda from Margate/Florida/USA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: August 08, 2017
$28.00 Now: $19.60
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Maidenform 12586 reviews
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Maidenform One Fab Fit Cotton Stretch Tanga Panty CS59
WhitePeach Heather w/IvoryBlackNavy w/White Dot/White
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Maidenform One Fab Fit Cotton Stretch Tanga Panty
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The Maidenform One Fab Fit Cotton Stretch Tanga Panty CS59 is a pretty cotton panty with scalloped lace leg openings and bows at front sides. Maidenform's One Fab Fit Cotton Stretch Tanga Panty is made of knit cotton/spandex/nylon.
$11.50
3 for $30.00
Maidenform CS59 reviews
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Maidenform Fat Free Dressing Hi Waist Brief Panty 1854
WhiteLatte LiftBlack
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Maidenform Fat Free Dressing Hi Waist Brief Panty
Maidenform 1854 reviews
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The Maidenform Fat Free Dressing Hi Waist Brief Panty 1854 slims, shapes and smooths your tummy and rear with firm control. Maidenform's Fat Free Dressing Hi Waist Brief Panty features stay-put silicone gripper elastic along the inside of the waistband for a stay-put fit.
Featured Review:
Marsha from Cleveland, OH
Height: Petite (5'3" and under)      Age: 50s
Posted: July 27, 2017
$31.00 Now: $21.70
30% Off Today! (or more)
Maidenform 1854 reviews
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Maidenform Endlessly Smooth Plunge Bodybriefer DM1008
Latte LiftBlack
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Maidenform Endlessly Smooth Plunge Bodybriefer
Maidenform DM1008 reviews
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The Maidenform Endlessly Smooth Plunge Bodybriefer DM1008 shapes and smooths and has removable straps for versatility. Maidenform's Endlessly Smooth Plunge Bodybriefer is made of nylon/spandex/cotton.
Featured Review:
Ida from Florida
Height: Petite (5'3" and under)      Age: 50s
Posted: September 12, 2016
$58.00 Now: $40.60
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Maidenform DM1008 reviews
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Maidenform Dream Tailored Hipster Panty DM0003
WhiteLatte LiftSpotted Animal PrintNavySteel Grey Dot PrintBlack Dot PrintBlack
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Maidenform Dream Tailored Hipster Panty
Maidenform DM0003 reviews
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The Maidenform Dream Tailored Hipster Panty DM0003 is extremely soft and comfortable with their 4-way stretch. Maidenform's Dream Tailored Hipster Panty is made of nylon/spandex with a 100% cotton crotch.
Featured Review:
Barbara from Sioux Falls
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: June 19, 2016
$11.50 Now: $7.95
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Maidenform DM0003 reviews
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Maidenform Comfort Devotion Tailored Boyshort Panty 40862
Latte LiftShell w/Ivory DotSassy Pearl/BlackCamera Red-Y/BlackNavyMorning Fog w/ StoneBlack/Body Beige
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Maidenform Comfort Devotion Tailored Boyshort Panty
Maidenform 40862 reviews
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The Maidenform Comfort Devotion Tailored Boyshort Panty 40862 features a silky-soft fit with 4-way stretch for comfort. Maidenform's Comfort Devotion Tailored Boyshort Panty is mid rise. Designed to match Maidenform Comfort Devotion Embellished Extra Coverage Bra 9437.
Featured Review:
Stephanie from Wernersville
Height: Average Height (5'4"-5'8")      Age: 30s
Posted: May 24, 2017
$11.50
3 for $30.00
Maidenform 40862 reviews
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Maidenform Fat Free Dressing Shaping Legging DM1001
Black
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Maidenform Fat Free Dressing Shaping Legging
Maidenform DM1001 reviews
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The Maidenform Fat Free Dressing Shaping Legging DM1001 will help smooth and tone your hips, legs, waist and tummy. The power mesh lining inside waistband targets and slims the tummy. Maidenform's Fat Free Dressing Shaping Legging is made of nylon/spandex.
Featured Review:
barbara from sioux falls
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: November 21, 2016
$45.00 Now: $31.50
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Maidenform DM1001 reviews
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Maidenform Easy Up Hi Waist Brief 1454
Latte LiftBlack
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Maidenform Easy Up Hi Waist Brief
Maidenform 1454 reviews
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The Maidenform Easy Up Hi Waist Brief 1454 discreetly gives your tummy, rear and waist a more smooth look with firm control. Mesh panels along sides and crotch breathe while side boning gives you a more shapely waist. Maidenform's Easy Up Hi Waist Brief features a crotch coated metal hook-and-eye closure for ease of wear.
Featured Review:
P. Prudhomme from
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: August 07, 2017
$41.00 Now: $28.70
30% Off Today! (or more)
Maidenform 1454 reviews
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Maidenform One Fab Fit Cotton Stretch Hipster Panty CS51
WhiteBlackNavy w/White Dot/White
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Maidenform One Fab Fit Cotton Stretch Hipster Panty
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The Maidenform One Fab Fit Cotton Stretch Hipster Panty CS51 is a soft mid rise panty with covered elastic and picot lace at waistband and leg openings. Maidenform's One Fab Fit Cotton Stretch Hipster Panty is made of knit cotton/spandex/nylon.
$11.50
3 for $30.00
Maidenform CS51 reviews
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Maidenform Sexy Must Have Bikini Panty DM0016
Latte LiftBlack
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Maidenform Sexy Must Have Bikini Panty
Maidenform DM0016 reviews
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The Maidenform Sexy Must Have Bikini Panty DM0016 is a sheer lace panty with scalloped waistband and ruching at center back for a cheeky look. Maidenform's Sexy Must Have Bikini Panty is made of nylon/spandex/cotton.
$11.50
3 for $30.00
Maidenform DM0016 reviews
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Maidenform Smooth Seamless Hipster Panty DM0017
WhiteBlack
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Maidenform Smooth Seamless Hipster Panty
Maidenform DM0017 reviews
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The Maidenform Smooth Seamless Hipster Panty DM0017 is soft and has a clean, smooth look. Maidenform's Smooth Seamless Hipster Panty is made of nylon/spandex.
Featured Review:
D from Charlestown, WV
Height: Average Height (5'4"-5'8")      Age: 40s
Posted: September 05, 2016
$11.50 Now: $7.95
30% Off Today! (or more)
Maidenform DM0017 reviews
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Maidenform Comfort One Size Thong 40152
Latte LiftBerry Heather PrintCharcoal Print w/GreenBlack Dot PrintBlackBlack and White Rhythm
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Maidenform Comfort One Size Thong
Maidenform 40152 reviews
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The Maidenform Comfort One Size Thong 40152 features super soft fabric on a solid body. Maidenform's Comfort One Size Thong is low rise.
Featured Review:
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 01, 2014
$11.50
3 for $30.00
Maidenform 40152 reviews
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Maidenform Control It Hi Waist Thigh Slimmer 12622
Latte LiftBlack
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Maidenform Control It Hi Waist Thigh Slimmer
Maidenform 12622 reviews
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The Maidenform Control It Hi Waist Thigh Slimmer 12622 features knit-in shaping panels for firm control. Maidenform's Control It Hi Waist Thigh Slimmer has seamless sides and smooth leg hems for a smooth fit.
Featured Review:
Margarita from 84103
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: November 16, 2016
$47.00 Now: $32.90
30% Off Today! (or more)
Maidenform 12622 reviews
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Maidenform Firm Foundations Thigh Slimmer DM5005
Latte LiftBlack
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Maidenform Firm Foundations Thigh Slimmer
Maidenform DM5005 reviews
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The Maidenform Firm Foundations Thigh Slimmer DM5005 takes on your core with high-rise coverage, as well as your rear and thighs for a more toned appearance with line-free, no-catch wear. Maidenform's Firm Foundations Thigh Slimmer is made of nylon/spandex.
Featured Review:
Cathy from Roseville, CA USA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: August 07, 2017
$42.00 Now: $29.40
30% Off Today! (or more)
Maidenform DM5005 reviews
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Maidenform Santorini Evening Camisole and Short Set MFS7731
Shallow Water
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Maidenform Santorini Evening Camisole and Short Set
Maidenform MFS7731 reviews
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The Maidenform Santorini Evening Cami and Short Set MFS7731 has a fantastic lightweight knit body with wicking and odor control properties that resists static and won't irritate your skin. Maidenform's Santorini Evening Cami and Short Set is made of polyester/spandex.
Featured Review:
DEE DEE from Senoia Ga usa
Height: Petite (5'3" and under)      Age: 50s
Posted: July 27, 2017
$44.00 Now: $29.95
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Maidenform MFS7731 reviews
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Maidenform Floral Bloom Lace Trim Top and Short Set MFS7740
Sunset Pink
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Maidenform Floral Bloom Lace Trim Top and Short Set
Maidenform MFS7740 reviews
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The Maidenform Floral Bloom Lace Trim Top and Short Set MFS7740 has a light velvety softness and anti-odor properties for freshness. Maidenform's Floral Bloom Lace Trim Top and Short Set is made of polyester/spandex.
$46.00 Now: $32.20
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Maidenform MFS7740 reviews
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Maidenform Sexy Must Haves Micro Mesh Cheeky Hipster Panty DM0009
Latte Lift
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Maidenform Sexy Must Haves Micro Mesh Cheeky Hipster Panty
Maidenform DM0009 reviews
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The Maidenform Sexy Must Haves Micro Mesh Cheeky Hipster Panty DM0009 has seductive sheer mesh sides. Maidenform's Sexy Must Haves Micro Mesh Cheeky Hipster Panty is made of nylon/spandex with a 100% cotton crotch.
Featured Review:
Jaime from Upper Lake
Height: Tall (5'9" and over)      Age: 40s
Posted: June 05, 2017
$11.50 Now: $7.95
30% Off Today! (or more)
Maidenform DM0009 reviews
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Maidenform Summer Bliss V Neck and Short Set MFU7736
Garden Party
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Maidenform Summer Bliss V Neck and Short Set
Maidenform MFU7736 reviews
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The Maidenform Summer Bliss V Neck and Short Set MFU7736 includes a feminine soft tee with a floral print body and a youthful length short. Maidenform's Summer Bliss V Neck and Short Set is made of knit polyester/spandex.
Featured Review:
Ciara from san francisco
Height: Average Height (5'4"-5'8")      Age: 30s
Posted: June 19, 2017
$46.00 Now: $32.20
30% Off Today! (or more)
Maidenform MFU7736 reviews
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Maidenform Eternal Paradise PJ Set MFU7831
PoseidonBlue Depths
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Maidenform Eternal Paradise PJ Set
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The Maidenform Eternal Paradise PJ Set MFU7831 comes with soft knit tank and pajama pants. Maidenform's Eternal Paradise PJ Set is made of polyester/spandex.
$54.00 Now: $37.80
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Maidenform MFU7831 reviews
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Maidenform Floral Bloom Lace Trim Top and Pant Set MFS7832
Sunset PinkShallow Water
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Maidenform Floral Bloom Lace Trim Top and Pant Set
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The Maidenform Floral Bloom Lace Trim Top and Pant Set MFS7832 includes a v-neck full button-front top with short sleeves, and a relaxed full length pant with a covered elastic waistband. Maidenform's Floral Bloom Lace Trim Top and Pant Set is made of knit polyester/spandex.
$56.00 Now: $34.95
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Maidenform MFS7832 reviews
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Maidenform Santorini Evening Dolman Top and Legging PJ Set MFS7860
Heather Grey
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Maidenform Santorini Evening Dolman Top and Legging PJ Set
Maidenform MFS7860 reviews
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The Maidenform Santorini Evening Dolman Top and Legging PJ Set MFS7860 is light and soft with specialized fabric that wicks and controls odor. Maidenform's Santorini Evening Dolman Top and Legging PJ Set is made of polyester/spandex.
Featured Review:
Lynn from New Jersey
Height: Petite (5'3" and under)      Age: 30s
Posted: June 13, 2017
$54.00 Now: $43.20
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Maidenform MFS7860 reviews
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Maidenform Lace Trim PJ Set MFF7840
Pink Nectar
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Maidenform Lace Trim PJ Set
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The Maidenform Lace Trim PJ Set MFF7840 is light and soft with specialized fabric that wicks and controls odor. Maidenform's Lace Trim PJ Set is made of polyester and spandex.
$58.00 Now: $40.60
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Maidenform MFF7840 reviews
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Maidenform New Horizons Short Sleeve PJ Set MFU7836
Forever FuchsiaExotic Leaves
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Maidenform New Horizons Short Sleeve PJ Set
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The Maidenform New Horizons Short Sleeve PJ Set MFU7836 is a super soft knit set with a boatneck top, notched hem and relaxed full length pants. Maidenform's New Horizons Short Sleeve PJ Set is made of knit polyester/spandex.
$54.00 Now: $37.80
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Maidenform MFU7836 reviews
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Maidenform Vintage Chic High Waisted Thigh Slimmer with Lace 2042
Latte LiftBlack
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Maidenform Vintage Chic High Waisted Thigh Slimmer with Lace
Maidenform 2042 reviews
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The Maidenform Vintage Chic High Waisted Thigh Slimmer with Lace 2042 features pretty lace at the top front sides. Maidenform's Vintage Chic High Waisted Thigh Slimmer with Lace has silicone gripper elastic along the top interior back for stay-put fit.
Featured Review:
Ruby from Imperial
Height: Petite (5'3" and under)      Age: 50s
Posted: September 14, 2015
$49.00 Now: $29.95
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Maidenform 2042 reviews
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Maidenform
About Maidenform

Maidenform

Maidenform is a classic example of marketing and design know-how. From its founding in the 1920's as a
3-person shop, Maidenform has always been forward thinking. From changing the way women dress by using a natural silhouette to expanding products to include a younger demographic, Maidenform bras, panties, and shapewear are industry leaders.

Maidenform bras are known for their demi cup and pushup styles, as well as smooth cup bras. Their One Fabulous Fit collection is extremely popular with HerRoom customers who love how the bras lift without giving a padded look. You'll find Maidenform bras in styles for every occasion, including tee shirt bras, strapless bras, longlines, bralets, cotton bras and more. 

Maidenform panties are equally as popular and are available in a vast selection of styles and colors. Maidenform colors will jazz up your panty wardrobe! In addition to neutrals like black, white and nude, there are thongs and panties in fuchsia, bright lavender, coral, grape and more.

Maidenform has remained to committed to making lingerie that is always fashionable and fresh while delivering the fit and comfort women deserve.  With affordable prices and lots of variety, Maidenform can fill your lingerie drawer with bras, panties and shapewear you'll  turn to again and again.

Read more about Maidenform.
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