Why Buy Maidenform Bras? Maidenform practically invented the bra and today they put women of all shapes and ages in great-fitting, supportive bras in dozens of styles. Whatever your wardrobe challenge, Maidenform has the right bra. The line includes panties in fresh and classic styles as well as innovative shapewear. From the basics to the hottest colors and styles, you can stock up on high-quality, affordable pieces.
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Chic and affordable bras, that's what you'll find when you select one of the most well known brands in lingerie today, Maidenform. For more than 90 years, Maidenform has been at the forefront of providing women with quality bras and lingerie. Maidenform lingerie and bras embody the spirit of the woman the brand is dedicated to serving by producing elegant, beautiful and affordable lingerie and bras. Select from Maidenform;s vast selection of bra styles that include: padded bras, push up bras, strapless bras, soft cup bras, front close bras, demi cup bras, convertible bras, racerback bras, seamless bras, lace bras, long line bras, underwire bras, t-shirt bras and racer back bras.
You'll fall in love with Maidenform's superior and functional bra designs that make you feel luxurious and comfortable all at the same time. Select from HerRoom's vast selection of lingerie and bras by Maidenform available online. Shop now and recieve our free shipping offer with your qualifying Maidenform lingerie and bra purchase!
Welcome to HerRoom, the world’s premier online lingerie authority. Founded by Tomima Edmark in 1998, HerRoom has grown from bras and panties to include swimwear, sleepwear, and beyond. We offer over 250 brands, from classic brands you love like Wacoal, Chantelle, and Vanity Fair, to some you may not have heard of—Fantasie, Prima Donna, Elomi—but are sure to love. We work hard to provide you with as much information as possible, including extensive fit information, measured drawings of each bra, and honest customer reviews. Whether you’re a 28A or a 58J, we’re confident you’ll find something you love at HerRoom!