Amanda Rich Clothing

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The Amanda Rich clothing story began in Hollywood in the 1950s. There, Lucie Ann of Beverly Hills was the lingerie designer to the stars. The Amanda Rich nightgowns were worn by glamorous stars on the movie screen and on television. She chose luxurious sheer fabrics and voluminous designs for the peignoirs, negligees, flowing robes, gowns and loungewear so popular with glamorous stars of that era. Her line included quilted satin robes, bed jackets, and caftans that were a must-have sleepwear for such stars as Zsa Zsa Gabor, Loretta Young and Elizabeth Taylor. In the '70s, Eva Gabor chose the designer to dress her in lingerie for the popular "Green Acres" television series.

Lucie Ann's untimely death left the company adrift, and finally the manufacturer's doors closed. But requests for the beautiful lingerie continued from the loyal Lucie Ann customers. Finally, her heirs, the Rich family, eventually decided to re-launch the line. Newer fabrics and finishes, and many new designs were incorporated, but many of the time-tested core favorites reappeared. The newer colors, trims and prints are all Amanda Rich.

Today the company is headed by Jane Hall, as a division of Carlton Hall, Inc. All Amanda Rich garments are manufactured in the United States and closely supervised from design all the way through production. The product line includes a variety of knee-length gowns, long gowns, strappy, short sleeved and long sleeve gowns. Nightgowns come in lovely feminine colors like raspberry, sky blue, mint and petal pink as well as black. While the fabrics are somewhat different from the original 1950's materials, the new fabrics, such as finely woven microfiber, are breathable, with a delicate light hand.

Customers love how beautifully the fabric flows as well as how soft and cool the gowns are. Customers are fiercely loyal to the brand, often buying several nightgowns at once and re-ordering time after time. Those who are new to Amanda Rich gowns will find themselves loving the flattering fit, gentle drape and softness of the material. The company comes out with fresh new designs often, such as flattering ruffle-neck gowns and sensuous satin and charmeuse bias-cut or tee-shirt styled gowns.

Jane Carlton Hall has become a well-known figure in the design world. She was selected as one of Houston's top Women on the Move and she has been honored by the National Association of Women Business Owners and the Houston Museum of Fine Art, among other organizations. She is also committed to mentoring students in the fashion design world and currently oversees a program dedicated to offering scholarships to promising high school and college students.

Jane Hall proudly offers the soft, flowing lines, the drape and sweep that made the Lucie Ann label such an enormous hit from Hollywood to New York. Glamour still sells! See a selection of the Amanda Rich line at herroom.com, the number one woman-owned online lingerie retailer in America.