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Va Bien lingerie is a heritage lingerie company started by Marianne and Richard Gimble, whose mission was to supply women worldwide with undergarments that make them look and feel beautiful in their clothes. Marianne came from a French design background, and also had a detailed knowledge of the female body via medical training. Her husband Richard had over 20 years experience with intimate lingerie from the family business, Image O' Youth. Marianne and Richard understood that the foundation garment was necessary to transform a woman's dressing issues, with the right undergarment instantly supplying a pleasing silhouette.

Marianne and Richard Gimble based their business on the belief that women deserve shapewear and lingerie which is comfortable and attractive.  Shapewear at that time was uncomfortable, thick and bulky, often showing through clothing. Coarse fabrics were all too common in lingerie, so Marianne and Richard wanted to introduce nicer, sleeker fabrics as well as superior construction. They designed a collection that was not only problem-oriented, but also smooth and silky, with seams and panels hidden inside the garments. The Gimbles launched Va Bien in 1979 with their revolutionary new shapewear, a streamlined bodysuit -- The Secret All-in-One. Since that time, Va Bien has continued as a solution-driven brand that also wants to put women in pretty, feminine lingerie.

Va Bien bras include styles like convertible, plunge, strapless, minimizers and more, many available in Va Bien plus size. The D’Lite collection features gorgeous bras that combine stretch and support with beauty, with fabulous floral laces. The Ultra-Lift collection features patented bra cups with "Magic Fingers," 3 lightweightstays sandwiched between thin foam layers.  Seamless Solutions minimize the bust while remining invisible under your clothes. Vintage Bras give you that pin-up beauty allure and a classic comfort style. The Va Bien Smooth Couture shapewear collection combines sleek lingerie styles with firm control power, shaping the body rather than flattening, using hidden seams. The Ultra-Lift Bodysuits also feature the "Magic Fingers" stays for superior support.

The Va Bien line still includes long body briefers in various styles, including lowback, molded minimizers, strapless, backless and plunge. Va Bien bodysuits feature varying amounts of control and include full-figure sizes. With a commitment to pieces that are pretty and feminine, Va Bien also dominates a large segment of the bridal lingerie market. Full figure, longline and plunge bustier bras are ideal solutions under wedding gowns. They're embellished with beautiful laces and satins, yet feature very practical construction -- like side boning, removable straps and garters, firm support panels -- so brides find Va Bien pieces to be sexy, pretty and affordable for the big day.

Still a family business, Va Bien owes its European influences to Marianne Gimble's mother, Mme. Girard, who designed styles that solved specific wardrobe problems while using luxurious fabrics and couture design.  For any occasion when you want a shapely silhouette combined with feminine, fashionable style, there's a Va Bien bra, bodysuit or bustier to suit your needs.

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© 2014 Andra Group, LP - Friday, September 19, 2014 (A2).