Seamless underwire bras feature a smooth cup that provides an invisible look under clothing. Whether it's a contour/t-shirt bra with padding, or an unlined (unpadded) shaped cup for a natural look, the seamless underwire bra is here to stay. Underwires are evolving all the time, to be pliable and conform to the body. Seamless cups give you the sleek look under fine knits and other fashions, while the underwire supplies lifting and rounding support. Styles include balconettes and demis, with bandless fronts, with front closures, convertible styles including strapless, racerbacks, sports bras, sexy styles with see-through, stretch mesh cups, and lavish lace cami bras that can peek out of a blazer for a feminine touch. Push-up styles boost "the girls" to new heights.
Welcome to HerRoom – the ultimate online lingerie store. Founded by Tomima Edmark in 1998, HerRoom has grown from bras and panties to swimwear, sleepwear, and intimate apparel and beyond. From petite to plus size we offer over 200 brand names - including Chantelle, Maidenform, Playtex and Wacoal - with more of your favorites brands and products being added almost daily to our collections. Our team works hard to provide photos and detailed product information including Customer Reviews, on every page to assist in your product selections. From bathing suits to sexy yoga pants to hosiery, HerRoom offers an unparalleled selection of products, combined with great pricing and top-notch service, to provide the most outstanding lingerie shopping experience for every customer. Enjoy the pleasure and excitement of lingerie shopping from the comfort and convenience of your own home!