Although Saucony (pronounced sock-a-knee) is primarily known for its athletic shoes, the brand has expanded to include colorful, well-constructed running apparel and sports bras. Saucony's "manifesto" is that they exist for runners. The running sport has been the inspiration for Saucony, driving their shoe and apparel design and engineering. HerRoom is not carrying the footwear, but concentrates on bringing you Saucony's running apparel, featuring superior construction and bright colors to fuel your motivation.
The story all began in 1898, when the first factory was built on the banks of the Saucony Creek near Kutztown, Pennsylvania. Independently, Russian immigrant Abraham Hyde founded a shoe company in Cambridge, Massachusetts and named it Hyde Athletic Industries. Hyde made athletic shoes SpotBilt and PF Flyers. In the 1960s, Hyde bought Saucony and moved it to Cambridge. In the late 1990s, the company name changed from Hyde Athletic Industries to Saucony. In June 2005, Stride Rite Corporation acquired Saucony, then Payless ShoeSource acquired StrideRite in 2007. Saucony then became part of Wolverine World Wide in 2012, along with Keds, Stride Rite and Sperry Top-Sider.
The running apparel division became a logical outgrowth of the footwear origins, and all the same zeal and enthusiasm that was devoted to the shoes has been applied to the sporty, colorful fashions and sports bras that HerRoom is proud to carry. Their sports bras frequently feature spacer foam cups for wicking breathability and non-bulky, modest coverage, while underbands have moisture management to help keep you cool and dry. Whether you prefer softcup/wireless or underwire styles, Saucony has a sports bra you'll love, with varying impact levels to keep "the girls" safe from gravity while running. Gel pad backed hook-and-eye back closures give you that added bit of comfort you need for active sports. Check back frequently to see our new Saucony sports apparel styles.