Passionata by Chantelle encompasses its name. Full of passion, the collection enhances women's sexual desires and ignites their love for life. Outbursts of color, delicate designs and geometric motifs make up the Passionata collection. Fine lace and embroidery is included in each bra and panty. Igniting passion is not an easy process. Designers at Passionata follow a distinct pattern to create a perfect piece of lingerie for those that wear it. They want women to slip on a piece in their collection and amplify their natural sexiness.
Chantelle was founded in 1876 by Messieurs, Gamichon and Kretz in Paris, France. Chantelle helped revolutionize the lingerie industry by producing corsets using elasticized fabrics which were basically unheard of at that time. In the 1950s Chantelle created the girdle that did not move throughout the day. Women were able to wear it without worry it would “creep.” The garments are now manufactured in facilities across Europe, North Africa and Eastern Asia. The Chantelle Group has three main brand names: Chantelle, Passionata and Darjeeling. The Passionata brand was created in the 1980s and is now distributed to 18 countries. In 2012 the brand made the announcement they will be expanding to Australia as well.
Designers work as a team to create each piece in the Passionata collection. As soon as they begin to sketch a new design a pattern is then produced in a sample size. After it is tested for wear, it is then perfected with certain alterations to better contour to the body giving the best support possible. This is repeated until the piece seems perfect for women wanting that style and luxury. Once the size is finalized the fitter will then begin working on all additional cup and back sizes of the bra. The last part of the process is the sewing team assembles the pattern in order to produce the perfect piece making sure to add the final touches of bows, ribbons and lace.
Model Bar Refaeli posed for Passionata in 2011 helping women to realize how sexy this lingerie can be. Not every woman can look like Bar Refaeli, but they can feel just as sexy. Revlon model Isabeli Fontana is also featured in ad campaigns for Passionata. Photographer and Director David LaChapelle helped revamp the brand in 2008 and make it more geared towards to a younger market by showcasing a high profile launch at the Crazy Horse Club in Paris. The showcase helped launch new products in the collection featuring femininity, passion, love and danger the playfulness of burlesque dancing.
Passionata by Chantelle contributes to women's well being by being an official partner of La Flamme Marie Claire. The Marie Claire Rose action contributes to girls' education on their way to freedom in Cambodia, Senegal, Benin and France. In 2010 the operation grew into La Flamme Marie Claire.
Passionata emphasizes the sensual curves of a woman igniting the passion of those around her. The tiny pink heart logo is a staple on each of their exquisite pieces in the collection. A woman wearing a Passionata bra and panties is dressed in passion and beauty to help her conquer the day.
Welcome to HerRoom! I'm Tomima Edmark, and back in 1998, I founded HerRoom.com to give women a way to effortlessly purchase lingerie online. Today HerRoom offers not just bras, panties, thongs, and sexy lingerie but also swimwear, sleepwear, shapewear and hosiery and much more. With more than 200 name brands - from La Perla to Playtex, as well as Wacoal, Spanx and Vanity Fair... just to name a few - we have it all. We strive to be the best at low prices, great sales and free shipping! I also believe in providing you with as much information as possible about each lingerie item. My team works hard to carefully vet each product, write a unique description and photograph it from several different angles. At the bottom of every product page, you'll see a tabbed menu with even more product information, including Customer Reviews. I invite you to see why HerRoom is fast becoming the preferred source for lingerie.
* Always free standard US shipping on orders over $70