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Why Buy Maidenform?   Maidenform practically invented the bra and today they put women of all shapes and ages in great-fitting, supportive bras in dozens of styles. Whatever your wardrobe challenge, Maidenform has the right bra. The line includes panties in fresh and classic styles as well as innovative shapewear. From the basics to the hottest colors and styles, you can stock up on high-quality, affordable pieces.
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Maidenform One Fab Fit Pure Genius Racerback Bra 7112
WhiteLatte LiftBlack
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Maidenform One Fab Fit Pure Genius Racerback Bra
Maidenform 7112 reviews
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The Maidenform One Fab Fit Pure Genius Racerback Bra 7112 features an easy access, plastic front closure. The Y-back is made of pretty stretch floral lace. Maidenform's One Fab Fit Pure Genius Racerback Bra features a seamless, contour cup that is perfect to wear under t-shirts and clingy knits.
Featured Review:
Bonnie from Fair Haven, N.J.
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: August 24, 2015
$38.00 Now: $26.60
Maidenform 7112 reviews
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Maidenform Hip Fit Boyshort Panties 40760
Hot Chili/WhiteDotNew Geo SnowflakeWhiteIvoryLatte LiftFeeling FabulousChocolate/Pink WhisperGrecian Rose w/BlackWild Strawberry/PurpleBlue Dot/TealNavy Tri Dot PrintPeri/Chiffon/FogBlackParty on PythonTwinkle
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Maidenform Hip Fit Boyshort Panties
Maidenform 40760 reviews
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The Maidenform Hip Fit Boyshort Panties 40760 are made of silky-smooth microfiber. Maidenform's Hip Fit Boyshort Panties feature stretch lace along the waist and leg openings for a custom, comfortable fit. Designed to match Maidenform One Fabulous Fit Demi Underwire Bra 7959.
Featured Review:
linda from Redlands, Ca.
Height: Tall (5'9" and over)      Age: 70s
Posted: August 31, 2015
$7.95 - $11.50(some colors on sale)
Maidenform 40760 reviews
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Maidenform One Fabulous Fit Demi Underwire Bra 7959
Hot Chili/WhiteDotWhiteWinter AnimalBlushBody BeigeChocolate/Pink WhisperMilky Way Blue/TealMoroccan Blue/BlackSassy Navy StripeBlackClassic Stripe PrintParty On PythonSensuous AnimalTwinkle
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Maidenform One Fabulous Fit Demi Underwire Bra
Maidenform 7959 reviews
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The Maidenform One Fabulous Fit Demi Underwire Bra 7959 features lightly padded cups for smooth shaping. Supports up, down and across the bust, providing seamless uplift shaping. Straps adjust in front for convenience. Maidenform's One Fabulous Fit Demi Underwire Bra features low-plunge styling that makes it the perfect bra to wear under all types of clothing, even deep v-necklines. Designed to match Maidenform Hip Fit Boyshort Panties 40760.
Featured Review:
Janet from Fairfax, VA USA
Height: Petite (5'3" and under)      Age: 60s
Posted: August 24, 2015
$19.95 - $25.20(some colors on sale)
Maidenform 7959 reviews
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A Best Seller!
Maidenform Dream Boyshort Panty 40774
Neutral SnowLeopardWhiteBody BeigeMacys ShellOn the ProwlGlossVenture PinkCamera Red-YNavyPeacock BlueRich PurpleSteel GreyBlack
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Maidenform Dream Boyshort Panty
Maidenform 40774 reviews
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The Maidenform Simply Heaven Boyshort 40774 is made of super-stretch, soft fabric for the perfect fit and feel against your skin. Luxuriously soft, shimmering fabric caresses the body. Maidenform's Simply Heaven Boyshort is designed to match the Maidenform Dream Bandeau Bra 40974.
Featured Review:
TheUndies.com from
Height: Tall (5'9" and over)      Age: Teen
Posted: April 16, 2015
$7.95 - $11.50(some colors on sale)
Maidenform 40774 reviews
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Maidenform Pure Genius Boyshort Panty 40848
WhiteLatte LiftPink About ItCamera Red-YNavyRum RaisinRising SmokeBlack
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Maidenform Pure Genius Boyshort Panty
Maidenform 40848 reviews
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The Maidenform Pure Genius Boyshort Panty 40848 has a comfy non-roll waistband and seamless construction for no visible panty lines and a perfectly smooth fit. Maidenform's Pure Genius Boyshort Panty offers full rear coverage and is great for everyday wear.
Featured Review:
Deborah from Beverly Hills, CA
Height: Petite (5'3" and under)      Age: 60s
Posted: May 07, 2015
$11.50
Maidenform 40848 reviews
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Maidenform Custom Lift Front Close T-Back Bra 9649
WhiteBody BeigeBlack
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Maidenform Custom Lift Front Close T-Back Bra
Maidenform 9649 reviews
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The Maidenform Custom Lift Front Close T-Back Bra 9649 is designed to give you the lift you need for your specific cup size -- the smaller the cup size the more lift you get. Maidenform's Custom Lift Front Close T-Back Bra has a plastic barrel front closure that makes it easy to take this bra on and off.
Featured Review:
Carol from Amsterdam
Height: Petite (5'3" and under)      Age: 60s
Posted: August 14, 2015
$38.00 Now: $26.60
Maidenform 9649 reviews
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Maidenform Comfort Devotion Embellished Extra Coverage Bra 09404
White/StoneCrysanthemum/BronzeIvory ShellShell/IvoryFloral DelightHoneysuckleCamera Red-Y RoseTeal/Milky BlueNavy/White DotCrownPurpleMagentaLa Lavender/Berry BombGloss Shadow AnimalBlack Over Body BeigeLatte Lift w/ Black
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Maidenform Comfort Devotion Embellished Extra Coverage Bra
Maidenform 09404 reviews
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The Maidenform Comfort Devotion Embellished Extra Coverage Bra 09404 has underwire, contour cups that are lightly padded for shape and support. Maidenform's Comfort Devotion Embellished Extra Coverage Bra features silky soft microfiber with lace trim along the tops of the cups and center panel. See matching Maidenform Comfort Devotion Bikini Panty 40046, Maidenform Comfort Devotion Hipster Panty 40851 and Maidenform Comfort Devotion Thong 40149.
Featured Review:
Nancy from Reston, VA
Height: Tall (5'9" and over)      Age: 60s
Posted: September 02, 2015
$19.95 - $29.40(some colors on sale)
Maidenform 09404 reviews
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Maidenform Comfort Devotion Lace Back Tanga Panty 40159
WhiteShell with IvoryLasting LeopardLatte LiftFloral DelightHoneysuckle/Ooh LilacCamera Red-YBlue Heaven/CharcoalNavy/White DotOoh La Lilac/GreyGloss Shadow AnimalMorning FogBlack Dot PrintBlack
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Maidenform Comfort Devotion Lace Back Tanga Panty
Maidenform 40159 reviews
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The Maidenform Comfort Devotion Lace Back Tanga Panty 40159 features a soft front with a sheer stretch lace back panel. Maidenform's Comfort Devotion Lace Back Tanga Panty has a center rear back seam.
Featured Review:
P from Minneapolis, MN
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: August 23, 2015
$6.95 - $11.50(some colors on sale)
Maidenform 40159 reviews
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Maidenform Pure Genius Boyshort Panty 40859
WhiteLatte LiftPink About ItCamera Red-YDenim HeatherNavyPeacock Blue/PeriSteel Grey DotBlack
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Maidenform Pure Genius Boyshort Panty
Maidenform 40859 reviews
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The Maidenform Pure Genius Boyshort Panty 40859 features lace trim along the top with non-binding leg openings. Maidenform's Pure Genius Boyshort Panty is made of cotton/spandex.
Featured Review:
KJ from
Height: Average Height (5'4"-5'8")      Age: 30s
Posted: July 30, 2015
$7.95 - $11.50(some colors on sale)
Maidenform 40859 reviews
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Maidenform Custom Lift Satin Demi Bra 9729
WhiteLatte LiftPink About ItCaribbean BlueRoaring TribalSexy Grey AnimalBlack Dot PrintBlackZebra Fun House
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Maidenform Custom Lift Satin Demi Bra
Maidenform 9729 reviews
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The Maidenform Custom Lift Satin Demi Bra 9729 is uniquely designed with the right amount of lift customized to your cup size. As the cup size increases, the padding decreases to give you a natural look. Maidenform's Custom Lift Satin Demi Bra is tagless for your comfort.
Featured Review:
Denise from Chicago, Illinois USA
Height: Petite (5'3" and under)      Age: 60s
Posted: June 24, 2015
$19.95 - $26.60(some colors on sale)
Maidenform 9729 reviews
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Maidenform Dream with Lace Boyshort Panty 40813
Snow LeopardBody BeigeIvoryPlush AnimalFab Feline MagentaCamera Red-YCaribbean Blue/GreySteel Gray/BlackBlack
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Maidenform Dream with Lace Boyshort Panty
Maidenform 40813 reviews
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The Maidenform Dream with Lace Boyshort Panty 40813 is made of a very soft microfiber, with a deep stretch floral lace waistband to hug your curves. Maidenform Dream with Lace Boyshort Panty features a sewn-in cotton crotch for comfort.
Featured Review:
J from NC
Height: Tall (5'9" and over)      Age: 50s
Posted: August 06, 2015
$7.95 - $11.50(some colors on sale)
Maidenform 40813 reviews
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Maidenform Cheeky Hipster Panty 40837
Darling Dot BeigeIvoryLasting LeopardLatte LiftWild Strawberry/PearlOoh La Lilac w/Greygrey slate/blue heavenSteel Grey Stripe/NavyBlackBlack/Rum Raisin
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Maidenform Cheeky Hipster Panty
Maidenform 40837 reviews
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The Maidenform Cheeky Hipster Panty 40837 brings you lightweight comfort. Features a contrast color floral stretch lace trim. Maidenform's Cheeky Hipster Panty is mid rise.
Featured Review:
Ali from Sacramento CA USA
Height: Petite (5'3" and under)      Age: 40s
Posted: August 12, 2015
$7.95 - $11.50(some colors on sale)
Maidenform 40837 reviews
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Maidenform Weightless Comfort Thigh Slimmer 1565
Latte LiftSpicy BronzeBlack
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Maidenform Weightless Comfort Thigh Slimmer
Maidenform 1565 reviews
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The Maidenform Weightless Comfort Thigh Slimmer 1565 provides ultra-thin coverage for maximum shaping. Seam-free sides and laser finish hems make your fashion look line-free! Maidenform's Weightless Comfort Thigh Slimmer has a comfortable cotton crotch gusset.
Featured Review:
Grace from Lancasster, CA, USA
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: July 06, 2015
$26.00 Now: $18.20
Maidenform 1565 reviews
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Maidenform Comfort Devotion Bikini Panty 40046
WhiteShell with IvoryLatte LiftSpicy Bronze/CreamSodaSugar Pink w/DahliaSoft Petals PrintMoroccan SnakeNavy/White DotBerry Bomb/La LavenderCrystal AnimalShifting SnakeBlack w/ Body Beige
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Maidenform Comfort Devotion Bikini Panty
Maidenform 40046 reviews
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The Maidenform Comfort Devotion Bikini Panty 40046 features a lightweight, buttery soft feel. Maidenform's Comfort Devotion Bikini Panty has fused edges for an invisible fit. See matching Maidenform Comfort Devotion Embellished Extra Coverage Bra 9404.
Featured Review:
M Huber from Del Mar, CA USA
Height: Petite (5'3" and under)      Age: 40s
Posted: July 29, 2015
$6.95 - $11.50(some colors on sale)
Maidenform 40046 reviews
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Maidenform Comfort Devotion Tailored T-Back Bra 9457
White w/ StoneBlack/Body BeigeLatte Lift w/ Black
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Maidenform Comfort Devotion Tailored T-Back Bra
Maidenform 9457 reviews
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The Maidenform Comfort Devotion Tailored T-Back Bra 9457 features seamless microfiber cups and a front closure. Maidenform's Comfort Devotion Tailored T-Back Bra has contour/t-shirt cups with underwires and light padding for shape and support.
Featured Review:
Doris from Farmington Hills, MI
Height: Petite (5'3" and under)      Age: 80s and above
Posted: September 02, 2015
$42.00 Now: $29.40
Maidenform 9457 reviews
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Maidenform Comfort Devotion Demi Bra 9402
Floral Delight PrintWhite w StoneFeeling FabulousSpicy Bronze/CreamSodaShell w/Ivory DotSugar Pink w/DahliaSoft Petals PrintTeal/Milky BlueMoroccan SnakesVa Va Blue/Blue SereneBerry Bomb/LavenderFab Feline AmethystSangria ZebraSilver LynxBlack Over Body BeigeLatte Lift w/ Black
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Maidenform Comfort Devotion Demi Bra
Maidenform 9402 reviews
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The Maidenform Comfort Devotion Demi Bra 9402 has underwire, seamless cups that are lightly padded for shape and support. Maidenform's Comfort Devotion Demi Bra features silky soft microfiber fabric for a comfortable fit. Also see Maidenform Scalloped Lace Hipster Panty 40823.
Featured Review:
TheUndies.com from
Height: Tall (5'9" and over)      Age: Teen
Posted: April 14, 2015
$19.95 - $29.40(some colors on sale)
Maidenform 9402 reviews
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Maidenform Ultimate Slimmer Brief 6854
WhiteBlushBlack
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Maidenform Ultimate Slimmer Brief
Maidenform 6854 reviews
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The Maidenform Ultimate Slimmer Brief 6854 provides fantastic smoothing and shaping with ultra firm control. This shapewear instantly tames your tummy and whittles your waist. Maidenform's Ultimate Slimmer Brief has a high rise and is made of stretch nylon/spandex.
Featured Review:
Nancy from Bel Air, Maryland, USA
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: August 16, 2015
$36.00 Now: $25.20
Maidenform 6854 reviews
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Extra Firm Control
Maidenform Scalloped Lace Hipster Panty 40823
WhitePaws Off CreamLatte LiftScarlett KissNavy Pop DotLa La LavenderRoaring TribalSteel Grey ZebraSteel Grey/RisingSmokeBlackDarling Dot Black
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Maidenform Scalloped Lace Hipster Panty
Maidenform 40823 reviews
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The Maidenform Scalloped Lace Hipster Panty 40823 makes you feel pretty with stretch lace trim and a perky satin bow. Maidenform's Scalloped Lace Hipster Panty has moderate rear coverage. Also see Maidenform Comfort Devotion Demi Bra 9402.
Featured Review:
Joseph from Lincoln, CA, 95648 USA
Height: Petite (5'3" and under)      Age: 60s
Posted: August 13, 2015
$6.95 - $11.50(some colors on sale)
Maidenform 40823 reviews
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Maidenform Fat Free Dressing Legging 1644
Black
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Maidenform Fat Free Dressing Legging
Maidenform 1644 reviews
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The Maidenform Fat Free Dressing Legging 1644 smooths and shapes you with firm control. Maidenform's' Fat Free Dressing Legging is perfect for performance, casual and lounge wear.
Featured Review:
Joyce from Longboat Key
Height: Tall (5'9" and over)      Age: 60s
Posted: February 18, 2015
$35.00 Now: $24.95
Maidenform 1644 reviews
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Maidenform Dream Cotton Boyshort Panty DM0002
WhiteLatte LiftWild StrawberryGrey HeatherBlack
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Maidenform Dream Cotton Boyshort Panty
Maidenform DM0002 reviews
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The Maidenform Dream Cotton Boyshort Panty DM0002 are a great basic to stock up on for no-VPL confidence and cotton-soft comfort. Maidenform's Dream Cotton Boyshort Panty is made of cotton/elastane.
Featured Review:
Tolerance from Atlanta, GA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: July 29, 2015
$11.50
Maidenform DM0002 reviews
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Maidenform Decadence Custom Lift Camisole 2666
Latte w/ IvoryBlack w/ Latte
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Maidenform Decadence Custom Lift Camisole
Maidenform 2666 reviews
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The Maidenform Decadence Custom Lift Camisole 2666 features graduated foam padding for cleavage enhancement. Contoured side seams curve in at the waist, and special control fabric smoothes out your midriff and back. Maidenform's Decadence Custom Lift Camisole features contoured side seams that curve in at the waist, and special control fabric to smooth out your midriff and back.
Featured Review:
Darlene from Grandville
Height: Petite (5'3" and under)      Age: 60s
Posted: August 19, 2015
$45.00 Now: $31.50
Maidenform 2666 reviews
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Maidenform Pure Genius! Extra Coverage Tailored Bra 7539
WhiteWinter AnimalBody BeigeAbstract AnimalCaribbean BlueJust Morning w/JaguarBlackBlack/White Dot
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Maidenform Pure Genius! Extra Coverage Tailored Bra
Maidenform 7539 reviews
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The Maidenform Pure Genius! Extra Coverage Tailored Bra 7539 features full-coverage cups with light foam padding for subtle cleavage enhancement and no nipple show-through. Maidenform's Pure Genius! Extra Coverage Tailored Bra makes the perfect t-shirt bra due to the seamless cups. This bra comes with lace. See the Maidenform Pure Genius! Extra Coverage Lace Embellished Bra 7549.
Featured Review:
TheUndies.com from
Height: Petite (5'3" and under)      Age: Teen
Posted: April 30, 2015
$19.95 - $26.60(some colors on sale)
Maidenform 7539 reviews
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Maidenform Dream Bandeau Bra 40974
WhiteBody BeigeBlack
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Maidenform Dream Bandeau Bra
Maidenform 40974 reviews
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The Maidenform Simply Heaven Bandeau 40974 is the perfect complement to sheer tops and blouses. It also makes a great layering piece. The Maidenform Simply Heaven Bandeau 40974 has a thick, covered-elastic underband that provides additional support to the breasts. Designed to match the Maidenform Simply Heaven Boyshort Panty 40774.
Featured Review:
Kathy from Sedona, AZ, USA
Height: Petite (5'3" and under)      Age: 70s
Posted: August 20, 2014
$22.00 Now: $15.40
Maidenform 40974 reviews
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Maidenform Fat Free Dressing Tank 4266
WhiteIvory
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Maidenform Fat Free Dressing Tank
Maidenform 4266 reviews
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The Maidenform Fat Free Dressing Tank 4266 features an invisible silky lining at the top so you can wear with or without a bra. Maidenform's Fat Free Dressing Tank is designed to minimize back bulge, waist, tummy and muffin top with firm control.
Featured Review:
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 30, 2014
$43.00 Now: $30.10
Maidenform 4266 reviews
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Maidenform Comfort Devotion Embellished Demi Bra 9441
White w/HoneysuckleIvory/ShellLatte Lift/IvoryBeet It/Violet FemmeCamera Red-Y/BlackWild Strawberry/PinkSheMoroccan BlueOoh La Lilac/GreyMorning Fog w/ StoneBlack/Body Beige
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Maidenform Comfort Devotion Embellished Demi Bra
Maidenform 9441 reviews
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The Maidenform Comfort Devotion Embellished Demi Bra 9441 pairs nicely with low-cut, plunge tops. Get a sleek finish and comfortable fit every time you wear Maidenform's Comfort Devotion Embellished Demi Bra.
Featured Review:
Lilly from California
Height: Average Height (5'4"-5'8")      Age: 40s
Posted: May 16, 2015
$19.95 - $29.40(some colors on sale)
Maidenform 9441 reviews
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Maidenform Dream Lace Thong 40156
WhiteBody BeigeNeutral Snow LeopardPlush AnimalHoneysuckle SafariWild StrawberryCamera Red-YTangerine DreamNavySteel Grey/BlackBlack
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Maidenform Dream Lace Thong
Maidenform 40156 reviews
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The Maidenform Dream Lace Thong 40156 features a microfiber body with stretch lace along the top. Maidenform's Dream Lace Thong is mid rise.
Featured Review:
Susan from Oregon
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: August 19, 2015
$7.95 - $11.50(some colors on sale)
Maidenform 40156 reviews
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Maidenform Comfort Devotion Extra Coverage Bra 9436
WhiteIvoryShell/Ivory DotBody BeigeSheNavyMagenta QuartzGrey SlateMorning FogBlack
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Maidenform Comfort Devotion Extra Coverage Bra
Maidenform 9436 reviews
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The Maidenform Comfort Devotion Extra Coverage Bra 9436 provides seamless, well-supported and nicely defined coverage with a lightly padded, contour cup design and cushioned underwires. Maidenform's Comfort Devotion Extra Coverage Bra has center pull straps that adjust in back.
Featured Review:
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 27, 2015
$19.95 - $29.40(some colors on sale)
Maidenform 9436 reviews
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Maidenform Fat Free Dressing Tank Top 3266
WhiteLatte LiftBlack
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Maidenform Fat Free Dressing Tank Top
Maidenform 3266 reviews
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The Maidenform Fat Free Dressing Tank Top 3266 is a meant-to-be-seen, firm control shapewear tank top that flattens the tummy and discreetly trims, shapes and smooths your body. Adjustable straps. Maidenform's Fat Free Dressing Tank Top 3266 features a soft, hidden microfiber liner that secretly smooths and shapes the tummy.
Featured Review:
diane from michigan
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: July 27, 2015
$43.00 Now: $30.10
Maidenform 3266 reviews
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Sized up to 2XL
Maidenform Comfort Devotion Embellished Plunge Push Up Bra 9443
Ivory w/GlossShellBlack/Body Beige
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Maidenform Comfort Devotion Embellished Plunge Push Up Bra
Maidenform 9443 reviews
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The Maidenform Comfort Devotion Embellished Plunge Push Up Bra 9443 features a lace overlay along the cups, sides and back for a beautiful look. Maidenform's Comfort Devotion Embellished Plunge Push Up Bra has contour underwire cups with medium graduated, crescent-shaped padding along the bottoms and sides of cups.
Featured Review:
Joyce from Naubinway, MI USA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: June 23, 2015
$42.00 Now: $29.40
Maidenform 9443 reviews
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Maidenform Comfort Devotion Hipster Panty 40851
WhiteShell with IvoryLatte LiftSpicy Bronze/CreamSodaSugar Pink w/DahliaSoft Petals PrintMoroccan SnakeNavy/White DotVa Va Blue/Blue SereneBerry Bomb/La LavenderCrystal AnimalMorning Fog/SnakeShifting SnakeBlack w/ Body Beige
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Maidenform Comfort Devotion Hipster Panty
Maidenform 40851 reviews
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The Maidenform Comfort Devotion Hipster Panty 40851 is made of silky soft microfiber with fused edges along the waist and leg openings for a perfect fit. Maidenform's Comfort Devotion Hipster Panty features seamless sides for a smooth fit. See matching Maidenform Comfort Devotion Embellished Extra Coverage Bra 9404.
Featured Review:
TheUndies.com from
Height: Petite (5'3" and under)      Age: Teen
Posted: April 29, 2014
$6.95 - $11.50(some colors on sale)
Maidenform 40851 reviews
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Maidenform Decadence Tailored Hi-Cut Brief Panty 2144
WhiteIvory/Latte LiftNavy/IvoryCinder Grey
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Maidenform Decadence Tailored Hi-Cut Brief Panty
Maidenform 2144 reviews
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The Maidenform Decadence Tailored Hi-Cut Brief Panty 2144 features the perfect combination of technology and comfort. The fused elastic waistband prevents digging in. Maidenform's Decadence Tailored Hi-Cut Brief Panty 2144 has a vertical back seam with ruching to shape and lift.
Featured Review:
Gini Di Dio from West Islip, NY
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: April 18, 2015
$29.00 Now: $19.95
Maidenform 2144 reviews
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Maidenform Instant Slimmer Long Torso Waist Nipper 6868
WhiteBlushBlack
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Maidenform Instant Slimmer Long Torso Waist Nipper
Maidenform 6868 reviews
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The Maidenform Instant Slimmer Long Torso Waist Nipper 6868 reduces the waist and midriff, giving you that hourglass figure you've always wanted! Delivers firm control for immediate slimming. Maidenform's Instant Slimmer Long Torso Waist Nipper is made of nylon/Lycra spandex.
Featured Review:
Karen from Dade City, Florida, USA
Height: Petite (5'3" and under)      Age: 60s
Posted: January 20, 2015
$43.00 Now: $30.10
Maidenform 6868 reviews
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Maidenform Comfort Devotion Ultimate Wirefree Demi Bra 9453
White w StoneLasting LeopardMorning Fog/BlackBlack w/ Body BeigeLatte Lift w/ Black
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Maidenform Comfort Devotion Ultimate Wirefree Demi Bra
Maidenform 9453 reviews
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The Maidenform Comfort Devotion Ultimate Wirefree Demi Bra 9453 has contour/t-shirt wireless cups with light padding for shape and support. Maidenform's Comfort Devotion Ultimate Wirefree Demi Bra has a U-shaped back.
Featured Review:
Gail from Riverside, CA
Height: Petite (5'3" and under)      Age: 60s
Posted: May 25, 2015
$19.95 - $29.40(some colors on sale)
Maidenform 9453 reviews
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Maidenform Control It Hi Waist Thigh Slimmer 12627
Latte LiftBlack
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Maidenform Control It Hi Waist Thigh Slimmer
Maidenform 12627 reviews
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The Maidenform Control It Hi Waist Thigh Slimmer 12627 offers softness while at the same time slims and shapes you where you need it most. Light control. Maidenform's Control It Hi Waist Thigh Slimmer is made of nylon, elastane and cotton.
Featured Review:
Penelope from NYC
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: May 18, 2015
$21.00 Now: $14.00
Maidenform 12627 reviews
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Maidenform Natural Boost Demi Bra 9428
Darling Dot BeigeLatte LiftSpicy BronzeBerry BombMiami BeetSteel Grey/BlackBlack
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Maidenform Natural Boost Demi Bra
Maidenform 9428 reviews
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The Maidenform Natural Boost Demi Bra 9428 features a beautiful lace overlay along the sides of the cups. Maidenform's Natural Boost Demi Bra has contour/t-shirt underwire cups with medium, graduated crescent-shaped padding along the bottoms and sides.
Featured Review:
Irene from Grantsboro, NC
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: June 11, 2015
$24.95 - $26.60(some colors on sale)
Maidenform 9428 reviews
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Maidenform Comfort Devotion Super Sexy Maximizer Bra 9461
Ivory/GlossLatte/IvoryMorning Fog w/ StoneBlack/Body Beige
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Maidenform Comfort Devotion Super Sexy Maximizer Bra
Maidenform 9461 reviews
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The Maidenform Comfort Devotion Super Sexy Maximizer Bra 9461 features a pretty lace overlay along the tops of the cups and at back. Maidenform's Comfort Devotion Super Sexy Maximizer Bra has contour underwire cups with heavy graduated crescent-shaped padding for shape and support.
Featured Review:
Joyce from Naubinway, MI USA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: June 23, 2015
$42.00 Now: $29.40
Maidenform 9461 reviews
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Maidenform Comfort Devotion Thong 40149
WhiteFirst Kiss/ShellShell with IvoryLatte LiftFeeling FabulousSpicy Bronze/CreamSodaCamera Red-YNavy/White DotVa Va Blue/Blue SereneBerry Bomb/La LavenderCashmere Sky/MagentaMeCrystal AnimalShifting SnakeBlack w/ Body Beige
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Maidenform Comfort Devotion Thong
Maidenform 40149 reviews
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The Maidenform Comfort Devotion Thong 40149 is seamless for a smooth fit. Maidenform's Comfort Devotion Thong has fused edges along the waist and leg openings for a no-lines, custom fit. See matching Maidenform Comfort Devotion Embellished Extra Coverage Bra 9404.
Featured Review:
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 01, 2014
$4.99 - $11.50(some colors on sale)
Maidenform 40149 reviews
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Maidenform Comfort Devotion V Neck Lace Trimmed Tank 2019
WhiteBlack
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Maidenform Comfort Devotion V Neck Lace Trimmed Tank
Maidenform 2019 reviews
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The Maidenform Comfort Devotion V Neck Lace Trimmed Tank 2019 offers light control and gently firms and smooths the midsection without anyone being the wiser. Maidenform's Comfort Devotion V Neck Lace Trimmed Tank features a pretty lace neckline. Made of nylon/elastane.
Featured Review:
Joyce from Mission, KS USA
Height: Petite (5'3" and under)      Age: 70s
Posted: August 31, 2015
$45.00 Now: $31.50
Maidenform 2019 reviews
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Maidenform Ready to Shape V Neck Lace Trimmed Tank 1236
WhiteIvoryBlack
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Maidenform Ready to Shape V Neck Lace Trimmed Tank
Maidenform 1236 reviews
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The Flexees Ready to Shape V Neck Lace Trimmed Tank 1236 virtually nips and tucks the midsection creating a smooth, slimming effect. Flexees' Ready to Shape V Neck Lace Trimmed Tank looks amazing worn alone or layered with sweaters and jackets. Made of modal/elastane with lace of nylon/elastane.
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Teresa from louisville/Ky/USA
Height: Petite (5'3" and under)      Age: 50s
Posted: August 20, 2015
$45.00 Now: $31.50
Maidenform 1236 reviews
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Maidenform Ultimate Slimmer Wear Your Own Bra Torsette 2656
Body BeigeBlack
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Maidenform Ultimate Slimmer Wear Your Own Bra Torsette
Maidenform 2656 reviews
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The Maidenform Ultimate Slimmer Wear Your Own Bra Torsette 2656 has unique panels that wrap around the body, providing 360 degrees of shaping throughout the midsection and back in the comfort of your favorite bra. Maidenform's Ultimate Slimmer Wear Your Own Bra Torsette features a tummy control panel that provides extra firm control for a slim silhouette.
Featured Review:
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 01, 2015
$56.00 Now: $39.20
Maidenform 2656 reviews
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Maidenform Comfort Devotion Tailored Boyshort Panty 40862
IvoryLatte LiftSpicy Bronze w/CreamShell w/Ivory DotBeet It/Violet FemmeCamera Red-Y/BlackTeal/Milky BlueMoroccan BlueNavy w/Navy White DotPeri ChiffonBerry Bomb/La LavenderMorning Fog w/ StoneBlack/Body Beige
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Maidenform Comfort Devotion Tailored Boyshort Panty
Maidenform 40862 reviews
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The Maidenform Comfort Devotion Tailored Boyshort Panty 40862 features a silky-soft fit with 4-way stretch for comfort. Maidenform's Comfort Devotion Tailored Boyshort Panty is mid rise. Designed to match Maidenform Comfort Devotion Embellished Extra Coverage Bra 9437.
Featured Review:
TheUndies.com from
Height: Petite (5'3" and under)      Age: Teen
Posted: April 06, 2014
$7.95 - $11.50(some colors on sale)
Maidenform 40862 reviews
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Maidenform Comfort Devotion Embellished Hipster Panty 40861
Crysanthemum/BronzeIvory/ShellLatte/IvorySpicy Bronze w/CreamPink/Wild StrawberryShell w/Ivory DotCamera Red-Y/BlackBlue Serene/VanillaNavy w/Navy White DotPeacock Blue/PeriBerry Bomb/BlackCrystal AnimalMorning Fog w/ StoneBlack/Body Beige
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Maidenform Comfort Devotion Embellished Hipster Panty
Maidenform 40861 reviews
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The Maidenform Comfort Devotion Embellished Hipster Panty 40861 features beautiful stretch lace along the top front panel. Maidenform's Comfort Devotion Embellished Hipster Panty is low rise.
Featured Review:
Jill from California
Height: Average Height (5'4"-5'8")      Age: 50s
Posted: May 18, 2015
$7.95 - $11.50(some colors on sale)
Maidenform 40861 reviews
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Maidenform Easy Up Easy Down Thigh Slimmer 2355
Latte LiftBlack
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Maidenform Easy Up Easy Down Thigh Slimmer
Maidenform 2355 reviews
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The Maidenform Easy Up Easy Down Thigh Slimmer 2355 is easily put on and taken off, and is anti-cling and anti-static. Maidenform's Easy Up Easy Down Thigh Slimmer features firm control and is made of nylon/elastane.
Featured Review:
Deanna from Waverly, IA USA
Height: Average Height (5'4"-5'8")      Age: 70s
Posted: June 18, 2015
$39.00 Now: $27.30
Maidenform 2355 reviews
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Maidenform Smooth Luxe Wide Waist Hipster Panty 40871
WhiteLatte LiftBerry BombCamera Red-YNavyMorning FogBlack
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Maidenform Smooth Luxe Wide Waist Hipster Panty
Maidenform 40871 reviews
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The Maidenform Smooth Luxe Wide Waist Hipster Panty 40871 has a tall, stretch two-layer satin waistband and a breathable, sheer stretch lace front. Tagless. Maidenform's Smooth Luxe Wide Waist Hipster Panty is made of silky nylon/spandex.
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Jessica from Paducah, KY, United States
Height: Average Height (5'4"-5'8")      Age: 20s
Posted: July 25, 2015
$11.50
Maidenform 40871 reviews
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Maidenform Slim Waisters Everyday Control Bodybriefer DM2585
Latte LiftBlack
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Maidenform Slim Waisters Everyday Control Bodybriefer
Maidenform DM2585 reviews
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The Maidenform Slim Waisters Everyday Control Bodybriefer DM2585 features a stretch knit cup area that may be worn with a bra underneath. Lower front and top back feature thicker light control knit to flatten the tummy and smooth the back. Covered elastic straps convert to crossed back for added support. Maidenform's Slim Waisters Everyday Control Bodybriefer is made of nylon/spandex with a cotton-blend crotch lining.
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Alice from New Rochelle, NY,USA
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: September 02, 2015
$32.00 Now: $22.40
Maidenform DM2585 reviews
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Maidenform Comfort Devotion Ultimate Wirefree with Lift Bra 9456
Ivory/ShellNavy/WhiteLilac w/Rich PurpleMorning Fog/BlackBlack w/ Body BeigeLatte Lift w/ Black
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Maidenform Comfort Devotion Ultimate Wirefree with Lift Bra
Maidenform 9456 reviews
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The Maidenform Comfort Devotion Ultimate Wirefree with Lift Bra 9456 features lace trim along the tops of the cups. Maidenform's Comfort Devotion Ultimate Wirefree with Lift Bra has contour wireless cups with medium bump pads at bottom of padded cups for uplift.
Featured Review:
TheUndies.com from
Height: Average Height (5'4"-5'8")      Age: Teen
Posted: April 30, 2015
$42.00 Now: $29.40
Maidenform 9456 reviews
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Maidenform Easy Up Pull-on Waistnipper 2368
Latte LiftBlack
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Maidenform Easy Up Pull-on Waistnipper
Maidenform 2368 reviews
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The Flexees Easy Up Pull-on Waistnipper 2368 features a specific finish on the fabric which reduces friction and makes it easy to put on and take off. Bboning at the side and center back helps slim your torso. Provides firming and shaping without rolling down. Flexees' Easy Up Pull-on Waistnipper gives support to your lower back, helping to prevent lower back pain.
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D from U.S.
Height: Average Height (5'4"-5'8")      Age: 60s
Posted: August 06, 2015
$43.00 Now: $30.10
Maidenform 2368 reviews
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Maidenform
About Maidenform

Maidenform

Maidenform is a classic example of marketing and design know-how. From its founding in the 1920's as a
3-person shop, Maidenform has always been forward thinking. From changing the way women dress by using a natural silhouette to expanding products to include a younger demographic, Maidenform bras, panties, and shapewear are industry leaders.

Maidenform bras are known for their demi cup and pushup styles, as well as smooth cup bras. Their One Fabulous Fit collection is extremely popular with HerRoom customers who love how the bras lift without giving  a padded look. You'll find Maidenform bras in styles for every occasion, including tee shirt bras, strapless bras, longlines, bralets, cotton bras and more. 


Maidenform panties are equally as popular and are available in a vast selection of styles and colors. The tanga panty is a perennial favorite for both comfort and sexiness. Other styles include boy shorts, hipsters, bikinis and thongs. You'll find fun designs, too, like heather stripes, stretch lace and animal prints. Maidenform colors will jazz up your panty wardrobe--aside from wardrobe basics like black, white and nude, there are thongs and panties in fuchsia, bright lavender, coral, grape and more.

Maidenform has remained to committed to making lingerie that is always fashionable and fresh while delivering the fit and comfort women deserve.  With affordable prices and lots of variety, Maidenform can fill your lingerie drawer with bras, panties and shapewear you'll  turn to again and again.

Read more about Maidenform.
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