Few things exemplify the casual warm weather lifestyle more than "flip flops." Ancient Egyptians wore them, and more recently the Japanese "zori" were brought back by soldiers from WWII to their homelands. Because this shoe style has been around since mankind started wearing footwear, there is no patent. In 2011, 210 million pairs of Havaianas were sold worldwide, with 15 percent exported from Brazil to around 80 countries.
This informal footwear style started gaining steam again at the middle of the twentieth century, in part due to the development of polyurethane supplying more comfy soles. Havaianas are now one of Brazil's most important exports (alongside the lovely Gisele Bundchen), and rivals soccer and the samba in its popularity. The cushy rubber sole and wishbone thong style are a welcome treat after other confining shoe styles, and the top surface has become a canvas for all kinds of cute prints and patterns, from skulls to florals, stripes and more. The laid-back beach lifestyle of Brazil plays into the ardent daydreams of people everywhere, so it's a "shoe in," so to speak, as footwear for the masses. Rich socialites wear them, stockbrokers don them - even construction workers slip them on for their cushiony comfort.
Havaianas have taken the best of all the aspects of flip flops and turned them into a much sought-after brand that transcends class and economic largesse. Perfect with swimwear for poolside and beach, perhaps not so much for driving, they continue to delight wearers worldwide.
Havaianas also design colorful, laced canvas sneakers and espadrilles, both with the original flip flop sole, capitalizing on the casual springboard of their original flip flops. Check back frequently at HerRoom to see our selection of fun, flip-floppy Havaianas
Welcome to HerRoom! I'm Tomima Edmark, and back in 1998, I founded HerRoom.com to give women a way to effortlessly purchase lingerie online. Today HerRoom offers not just bras, panties, thongs, and sexy lingerie but also swimwear, sleepwear, shapewear and hosiery and much more. With more than 200 name brands - from La Perla to Playtex, as well as Wacoal, Spanx and Vanity Fair... just to name a few - we have it all. We strive to be the best at low prices, great sales and free shipping! I also believe in providing you with as much information as possible about each lingerie item. My team works hard to carefully vet each product, write a unique description and photograph it from several different angles. At the bottom of every product page, you'll see a tabbed menu with even more product information, including Customer Reviews. I invite you to see why HerRoom is fast becoming the preferred source for lingerie.
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