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Some fashions simply do not allow women to go without a bra. This can lead to women feeling insecure about a night on the town in a new outfit. Dimr's Inc. removes this fear. Pronounced "dimmers," that's exactly what they do, "dim" those high beams. Dimrs are feather-light silicone nipple covers that are completely invisible under any type of clothing. Wear them with or without a bra. One of the best features about these covers is they do not require adhesive, making it easy for them to be worn again, and making it more comfortable on your skin.

Dimr's was invented by Andria Marshall, owner of C & B Scene Boutique in San Diego. Nipple covers have been around since the 1920s as a way for women to conceal their nipples in a backless or revealing dress in which they cannot wear a bra. Nipple covers can be found in many different styles and colors, and usually are put in place with adhesive. Sometimes women found these uncomfortable as they would slide out of place. Marshall put a stop to this when she created the non-adhesive, nude-colored nipple cover.

Dimrs differ from nipple covers of the past since they work without adhesives and the brand promises to be the most comfortable nipple cover available. Dimrs are designed to blend into your breast as the natural warmth of your body creates a very gentle, but effective suction. You just moisten your Dimrs with a drop or two of water and place them horizontally across the nipple. Your body heat will activate the high quality hypoallergenic silicone to create a lasting bond. Dimrs are made from 100% hypoallergenic silicone and have gone through extensive sensitization testing. Some suggested uses include wearing with halter tops, tube tops, strapless garments, bathing suits and active wear. There is an alternative to the Dimrs if you want a little additional security. They are called Niptstiks. The only difference is that Niptstiks are an adhesive silicone nipple cover, much like the Dimrs, which do not use an adhesive. This product is wonderful for the occasions when you just need that extra confidence.

Customers are saying that the best thing about Dimrs products is they are reusable while being weightless. They almost forget they are wearing anything to conceal their nipples. Customers comment that in today's style world full of women flaunting their bodies, there is nothing like a sexy dress or lingerie paired with Dimrs to help them feel stylish.

Since Dimr's Inc. began, 20% of all proceeds support an orphanage in Tijuana, Mexico.

With the newfound confidence Dimrs brings to women in their garments, these nipple covers will help the world of style keep evolving and changing. The thing that never changes about style is that comfort and durability are necessary. Dimrs bounce back into shape after each use, making them just that: comfortable and durable. As more and more designers create sheer fabrics and embrace lingerie, Dimrs will keep up with this growth by helping women feel more secure in any type of clothing without a bra.

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© 2014 Andra Group, LP - Thursday, September 18, 2014 (A1).