Passionata came to life when women decided they wanted to feel passionate and sensual in their lingerie instead of wearing the boring white undergarments of yesterday. As part of the Chantelle Group, a lingerie industry that has been revolutionizing the world of passion since 1876, Passionata brought to life in the 1980s designs of femininity. Designers work as a team to produce the sexy bras and panties in the collection. They follow a special pattern after it is tested for wear in this process. Even after it is tested for wear it is then put back through production again to perfect alterations for certain sizes. Passionata believes in nothing but the best for the modern woman wanting to look and feel her best. Passionata knows the women of today want to attack the day with passion and excitement. Each piece in their collection gives women this push with the brights colors and distinct patterns helping those women choose the lingerie based on the taste and mood of the day. The designers promise to provide the perfect sensual, sexy, seductive lingerie for you while you concentrate on conquering the world. Passionata is now distributred to 18 countries around the world giving women all over this dream come true.
Welcome to HerRoom – the ultimate online lingerie store. Founded by Tomima Edmark in 1998, HerRoom has grown from bras and panties to swimwear, sleepwear, and intimate apparel and beyond. From petite to plus size we offer over 200 brand names - including Chantelle, Maidenform, Playtex and Wacoal - with more of your favorites brands and products being added almost daily to our collections. Our team works hard to provide photos and detailed product information including Customer Reviews, on every page to assist in your product selections. From bathing suits to sexy yoga pants to hosiery, HerRoom offers an unparalleled selection of products, combined with great pricing and top-notch service, to provide the most outstanding lingerie shopping experience for every customer. Enjoy the pleasure and excitement of lingerie shopping from the comfort and convenience of your own home!