DKNY

Like designer Donna Karan's fashions, DKNY is the embodiment of modern dressing: easy, casual, stylish and and creative. Perceived as a brand for younger women, DKNY's bras and panties provide high quality and  subtle style.  Based on the idea of today's active women, DKNY lingerie offers comfort, great fit and a modern design sensibility.

Now a global brand, DKNY was born in 1989 out of Karan's interest in creating more casual, everyday clothing than those of her Donna Karan label. From the huge success of DKNY jeans grew dozens of labels and styles--all with the DKNY urban creative stamp. Since 1999, DKNY underwear has developed a huge following, often among younger, urban women.

Collections range from the sporty, almost boyish, cotton Energy styles to the tailored couture look of La Belle bras and panties to the ravishingly sexy and luxe Belle du Jour collection. Small and average sized women can expect great fit and support. Women wearing larger than a D cup may find some DKNY styles don't offer enough support or coverage.  Regardless of style, what all DKNY underwear has in common is a discerning eye for detail, a commitment to comfort and uncompromising quality.